EXECUTIVE THOUGHT LEADER FORUM ::

4th Annual NCDM Executive Thought Leader Forum
Monday, December 7, 2009 ▪ 1:45 PM – 4:30 PM

Back By Popular Demand!

The National Database Center for Database Marketing invites you to join us for the 4th Annual Executive Thought Leader Forum on Monday, December 7, 2009, at the Mandalay Convention Center in Las Vegas, NV. 

Created exclusively for NCDM executives, this half-day interactive forum will highlight two sessions led by prominent industry leaders. Executives are invited to join in the conversation and discuss the leading marketing trends and technologies top companies are using to stay ahead and how to foster the career path of your analysts once they’ve reached the pinnacle of their profession. See session details below.

Seating is limited to 30 participants; act fast by emailing Stephanie at schang@the-dma.org or call 212-790-1418 to RSVP.*


1:45 PM - 3:00 PM
Transform Your Marketing with 7 Game-Changing Trends
Join this interactive forum as you and your peers take your marketing to the next level by embracing Seven Game-Changing Trends in marketing and technology. Not only will you see the innovations applied by Xerox and other leading companies, but learn how to harness them for your own marketing initiatives. We will explore the new opportunities in customer engagement and interactions that you can’t afford to ignore, and the techniques your marketing team must learn now to adapt and grow for the future.  

·         Learn about the marketing tools and techniques you need to stay ahead   

·         Understand what employee skill sets you will want to attract  

·         Take advantage of the next wave, of distributed Marketing

Speakers:
Kenyon Blunt, CEO, SIGMA Marketing Group, LLC
Peter O'Brian, VP, Marketing Program Management, Xerox Corporation


3:15 PM - 4:30PM
Next Steps: How to Attract and Retain your Top Performers,
Many talented analysts across the database marketing industry are finding themselves at the pinnacle of their profession and are wondering, “What’s my next career step?”  How are you, as an executive, helping your employees develop a comprehensive career path to overcome this critical point? Hear from seasoned and cross trained executives discuss how they are facilitating career advancement for their team while adding value to the corporation and building a culture of opportunity.

·         Learn what companies are doing to help employees attain the skills they need to achieve career progression

·         Understand how developing a clear career progression can be a strategic imperative to attract and retain top analytical performers

·         Determine the strengths and weaknesses in your current development programs and supply what is missing

Speakers:
Tony Branda, SVP, Executive Head of Business Analysis, RBS Card Services
Theresa Kushner, Director, Customer Intelligence, Cisco Systems, Inc.
Jim Sunderhauf, Director, Business Services, Numeric

* Full Conference Registration Pass is required. This forum is closed to press, vendor participation is limited.