MBA CSEA 2015 European Conference
 
Programme
View the printed brochure, which will also be available on site.


Monday 13 April
16:00 - 18:00
Conference Check-in
13th Floor
17:30 -
18:00
Presentation for new members (all are welcome) - John Pawson
Are you new to MBA CSEA? Do you want to get more involved in the organization? Attend this session to learn more about the organization’s mission, committees and ways you can take advantage of your membership benefits.
18:00 - 19:30
Drinks and hors d'oeuvres reception
Skynight, 13th floor
20:00 - ??
Dinner (on your own)
   
Tuesday 14 April
Day 1 - Understanding the Current Landscape

8:00 - 9:00  
Breakfast on your own, MAD Restaurant (cost is included in hotel room rate)
9:00 - 9:30  
Conference check-in
9:30 - 10:00
Conference Opening & Welcome from MBA CSEA Executive Director and Conference Co-Chairs
10:00 - 11:00









Keynote speaker, Elisabeth Kelan, Chaired Professor of Leadership at Cranfield University
Looking Beyond the Myths - Millennial Employability and Leadership
Senior leaders, HR professionals and the media are mesmerized by claims that the Millennial generation is going to have 15-20 jobs and several careers during their lifetime. Millennials are redefining employability and pose serious questions about traditional talent management, leadership development and career planning. Professor Kelan will look behind the popular perception of Millennials by discussing the research evidence on this generation,: she will compare them to other groups and highligh how they can be developed as leaders and which role the MBA might play in that.
11:00 - 11:30  
Networking break and Vendor presentations
11:30 - 12:45 






Panel discussion:
Emerging careers that increasingly attract MBA students: Entrepreneurship, Big Data, NGO, Corporate Entrepreneurship
Entrepreneurs and managers talk about their emerging career fields through their personal experience: why are they relevant, what skills and drivers they require and why MBA candidates are increasingly attracted to them

Panelists:

Matthieu Heusch CEO & Co-Founder of Heyplease and Pitstapp Xavier Orensanz Cruz, Senior Consultant, Corporate Development Program, Liberty Seguros, Markus Dolder, Head of HR Promotion at the International Committee of the Red Cross, Javier Del Rio Sastre, Commercial Customer & Solutions Director, J&J Medical Iberia

12:45 - 13:15
Networking break and Vendor presentations
13:15 - 14:30
Networking Lunch
14:30 - 15:15 



Parallel breakout sessions - Round 1
Dig deeper into each career path, explore the implications for schools and career professionals in terms of student advising and preparation, share meaningful experiences.
  • Session 1 – Entrepreneurship
  • Jane Khedair, Entrepreneurship Career Services, London Business School

  • Session 2 – Big Data
  • Xavier Orensanz Cruz, Senior Consultant, Corporate Development Program,
Liberty Seguros


    Ann Hargraves, Director of Graduate Campus Recruiting – Liberty Mutual Insurance

  • Session 3 – NGO – Markus Dolder, Head of HR Promotion at the International Committee of the Red Cross

  • Shuo Xing, Associate Director, Career Management Center, IE Business School

  • Session 4 – Corporate Entrepreneurship
  • Blair Beavis, EMEA Regional University Recruitment Manager Talent Acquisition Johnson & Johnson EMEA


    Javier Del Rio Sastre,Commercial Customer & Solutions Director, J&J Medical Iberia

15:30 - 16:15


Parallel breakout sessions - Round 2
Repeat of the topics from Round 1
16:15 - 16:40
Networking break and Vendor Presentations
16:40 - 17:30




Keynote speaker Pascale Marcou, Catalyst Europe Ambassador
Women and MBA careers in a knowledge intensive company
Presentation of a Catalyst longitudinal study about why MBA women's careers are still less rewarding than men's in knowledge and tech intensive companies, and how schools and employers can help high potential women advance and thrive.
17:30
Closing remarks from Conference Chairs
18:00 - ??
Dinner (on your own)
   
Wednesday 15 April
Day 2 - Innovation and Change in Talent Management and Recruitment

8:00 - 9:00
Breakfast on your own, MAD Restaurant (cost is included in hotel room rate)
9:30 - 9:45
Welcome from Conference Co-Chairs
9:45 - 10:45







Rebecca Estrada, Survey Research Manager, GMAC
Europe's Talent Pipeline: Trends in Recruitment Strategies for MBA Students
Hiring trends, employer recruitment practices, and tips for preparing today’s students for the European job market. Skills employers are seeking in Europe and elsewhere, as well as students’ successful job search methods and recruiter activities. Preview of your future students: an overview of what shifts GMAC observes in the profiles and career preparation of business school candidates, as well as desires, hesitations of incoming students.
10:45 - 11:10
Networking break and Vendor presentations
11:10 - 12:15



Differing corporate cultures and innovative recruiting strategies: what really works in attracting a new generation of talent
A group of employers explore differences in their corporate cultures and discuss how they are shaping their recruiting strategies to attract a new generation of employees. The panel will discuss the most innovative approaches vs time tested methodologies, what they find successful and how students should prepare.
12:15 - 12:45
Networking break and Vendor presentations
12:15 - 13:00
Employers only session
12:45 - 14:00
Networking Lunch
14:00 - 15:15






















Parallel Breakout Sessions Round 1
Seasoned career professionals from leading schools share their experiences on the latest topics, bring their business cases and facilitate discussion between attendees
  • Innovative Ways to Build and Enhance Employer Branding on Campus

  • Derek Walker, Director of Careers
Saïd Business School, University of Oxford Jean Gekler, Senior Associate Director MBA Career Management, Michael G. Foster School of Business
    Whether an employer is new to campus
or continuing to build a relationship with
a school, it is vitally important to develop
a strong and meaningful brand with MBA students. This session will explore ideas
for career centers and employers working together to bring the company’s brand to life, ensuring a successful recruiting effort. These interactions can help employerseducate students about their business, establish their brand on campus, initiate the recruiting process and/or provide learning opportunities for students during their MBA programs. We will explore these ideas through mini case studies from employers, followed by small group interactions to share other ideas and best practices.
  • Video Interviews: Why they work, how recruiters use them, how students and Careers should prepare
    
Fiona McNamara, MBA Career Adviser, University of Liverpool Management School Rae Ranasinghe, Resourcing Manager, Tesco Bank
  • Recruiting practices are becoming more sophisticated and increasingly harnessing
the use of technology. As video Interviews
are replacing skype and telephone screening, students should learn how to perform at their best, and Career professionals should learn how to advise students approproately. The session will present two case studies: the first one gives an insight into how recruiters are using video interviewing software, what they expect from candidates and tips for success. The second one will focus on how Career services can use the same technology as a low cost and time-saving resource to improve students’ interviewing skills and quickly identify candidates who are in need of greater support.
  • How to offer the best value proposition towards your students, alumni and corporate relations

    Joep Elemans, Director Career Development Centre, Corporate Relations, Alumni Relations and Events, RSM Erasmus University
  • Should you offer a larger pool of students towards your corporate relations efforts? Should you mix MSc and MBA alumni? Should MBA Schools work together? RSM believes in combining, merging and co- operating, both within the business school as well as with other schools. Join the discussion on the pros and cons of this approach and if this can be the way forward for most of us.
  • Transforming your Career Service into
 a Profit Center

  • Amber Wigmore, Executive Director of Career Services, IE Business Schools
    William Davila, CCO Study Portals
Are you tired of your Career Center being seen by key stakeholders only as a cost center? Can you evaluate and measure
the impact of effective careers services in student recruitment? Join the discussion on the benefits of defining and implementing kpis, tracking key data and training your team members as sales professionals. Take home effective, practical tips to increase your effectiveness and positively impact your school’s positioning or ranking
15:15 - 15.45
Networking break and Vendor presentations
15:45 - 17:15
Parallel Breakout Sessions Round 2
Repeat of topics from Session 1
17:00 - 17:15
Closing Remarks from Conference Co-chairs
19:00
Buses depart for gala event
19:30 - 22:15



                                                                         
Gala evening dinner event, Casino de Madrid
Cocktail attire. Jacket and tie required for gentlemen.
Founded in 1836 by a group of young romantics and progressive liberals in search of a place to meet up away from the frenetic world of politics. The importance and quality of the artistic heritage of the Casino is undeniable- paintings, sculptures, and other details such as the Maumejeán stained glass, lamps of carved crystals, and a valuable collection of clocks, make the Casino a luxury setting for precious works of art. It is due to all these reasons that it was officially declared a building of Natural Cultural Interest by Royal Decree 92/1993.
22:15 - 00:15  
Flamenco Show followed by open dancing and drinks, Casino de Madrid
Buses will make several rounds back to the hotel at 23:00, 23:30 and 00:30.
   
Thursday 16 April
Day 3 - Dealing with Change, Practice Sessions

8:30 - 9:30
Standards and AUP Discussion
The fundamentals of employment data reporting standards that every Career professional should be familiar with. We will also discuss the AUP (Agreed Upon Procedures) Process and what it means for European business schools.
9:30 - 10:45













Parallel Breakout Sessions Round 1

  • Project Firefly
    A merit-based approach to make talented candidates visible David Garraty, co-founder
Project Firefly is an innovative merit-based approach to discover global talent on the premise that students should be able to showcase their skills irrespective of which university in which they study. It employs an Academic Review Board of professors who look to validate student submissions on a double blind basis, publishing the best pieces on a site that attracts thousands of views per month.
  • Online marketing tools recruiters rely on
    Caroline Slomski, Employment Brand Manager, Liberty Mutual Insurance
An Employment Branding manager and digital marketing professional unveils how she applies consumer marketing tools and trends to talent acquisition. Learn how she engages prospective employees through these tools while improving application volume, reducing hiring costs, and improving the perception of the company as an employer.

  • Transforming stress into resilience to perform at your peak

    Colin Hudson, Director of Career Development, School of Management Cranfield University
Learn a tried and tested technique for managing the links between your physical and mental reactions to pressure, challenge and stress, thus improving your ability to make better decisions and perform even
in the most pressured environments. The techniques are supported by significant scientific research and evidence and can be trained, practiced and tracked using
bio feedback technology. This session will explain the science and demonstrate to Career Service professionals and industry practitioners a how to be their best self in every situation.

    10:45 - 11:15  
    Networking Break
    11:15 - 12:30
    Parallel Breakout Sessions Round 2
    Repeat of sessions from Round 1
    12:30 - 12:45
    Wrap up and close

    Lunch is on your own. Information will be provided to make arrangements with the hotel, if desired.