Aligning for Growth and Outcomes

As our industry continues to pivot to the technology-as-a-service (XaaS) models, some clear patterns are emerging. One the of the most important observations is that success in the cloud requires new and unprecedented levels of alignment and collaboration across corporate functions. Some key examples include:

• Aligning the executive team around the XaaS business model
• Aligning sales and services across the Land-Adopt-Expand-Renew (LAER) engagement lifecycle to deliver customer business outcomes at a lower total cost of sales
• Aligning services into an integrated offer portfolio supported by enabling service capabilities
• Aligning service organization structures to execute integrated service delivery
• Aligning product management and finance on the winning attributes of profitable cloud offers
• Aligning the XaaS portfolio for ease of comprehension and scale

The implications of these changes are profound and far-reaching, affecting virtually every functional area in tech companies. For leaders looking to win with XaaS offers, the TSW Las Vegas conference will provide insights around how to plan and execute the critical interlocks required to succeed in the XaaS economy.

Executive leaders from every functional group in your company will benefit from attending, including:

• Service executives who are innovating their delivery and customer engagement models by blending resources and processes across the traditional service silos
• CFOs who need to understand the investments required to fund the winning tactics that drive top line growth and profitability in the cloud
• Product development leaders with the vision to enable customer adoption and outcomes through smart product design
• Product management teams looking for out-of-the-box thinking on integrated portfolio and offer definition
• Forward-thinking service and sales leaders who want to collaborate around a highly effective and low-cost sales model that intelligently leverages all available selling resources and customer touch points
• Progressive COOs thinking about organizational design structures, compensation strategies, and other key levers to drive the behaviors that will help you meet and exceed your plan

The cloud is the future of tech. And high margin XaaS offers will be built around helping customers achieve business outcomes. Attend TSW Las Vegas to fast-track your company's growth and profitability and dramatically improve your ability to scale XaaS offers.