2016 MLA Fall Conference
 


Terry Gold

Terry Gold founded D6 Research LLC, in 2012, driving the core research pipeline, methodology, and client interaction. For the past 10 years, he has specialized in Identity Management, Credentialing, and Authentication across both information and physical security where he has advised Fortune 500 companies approach complex full lifecycle initiatives. D6 Research expands the availability of Gold’s methodology combined with market analysis that benefits end users in technology areas where they are currently underserved – either dominated by mainstream analysts trying to “set” the market or lacking neutral analysis and depth. For the past couple of years, Gold has built a research pipeline, specialized tools, and assembled top-tier associates to deliver unique insights and advisory for clients.

Gold’s experience spans across a variety of industries; Technology, Financial Services, Telco, Entertainment, Energy, and Healthcare. He previously worked with a number of security and IT startups:

  • idOnDemand which was the first commercially available cloud-based smart card infrastructure before it was acquired by Identive Group in 2011;
  •  ActivCard, where Gold focused on authentication, access control, and securing assets in both physical and IT security primarily through the consulting, deployment, and delivery of large-scale PKI-based smart card solutions, one-time password tokens, and Single Sign-On;
  • Cloakware, a company focused on helping enterprises effectively manage their super-user and admin-privileged audience access credentials, where he helped organizations close one of the most dangerous threat vectors;
  •  Bioscrypt, a leading fingerprint biometric technology company that was focused on providing best-of-breed authentication readers to physical door access points; and
  • SilverStream Software, an enterprise application integration (EAI) and Web Services pioneer that was later acquired by Novell where he combined web and identity and web services to integrate disparate systems and deliver optimized user experience.

Gold’s knowledge is recognized in the identity space, publishes regularly in industry magazines, and speaks at conferences ranging from industry events to “Hacker Cons” on methods and remediation practices. He currently serves on the Board of Directors for ISSA Orange County (Information Systems Security Association), Security B Conferences of California and is a core organizer of Security BSides Los Angeles. Gold holds a Bachelor’s degree from Jacksonville University.


Mark Minasi


“Cloudnostic” Mark Minasi is the author of 43 technical books on Windows Server, PC repair, Windows desktops, the software industry, GUI design and the Wing Commander game series, and may be the author you are most likely to have read without recalling his name. Besides his multi-million-selling books and nearly a thousand magazine columns, Minasi is a popular teacher and keynote presenter, having spoken in 48 countries to nearly a quarter million people. 


In January 2015, he began presenting a talk, “No Sunny Days, but That’s Not So Bad: Clouds in 2016.” This fast, fact-filled presentation rounds up today’s State of the Cloud: what’s good, what’s bad, and what’s about to happen to mankind’s latest, most expensive experiment in communications, storage, and computing.

 

Minasi realized years ago that this business doesn't have to be dull.  The tech industry, he feels, is truly hilarious and that the key to getting people to stay awake in tech talks is to just tell true stories that happen to be funny and informative while imparting technology knowledge in a fresh, easy-to-understand, manner. 


 Greg Burnett

While most typical 12 year olds are busy playing sports, going to music lessons, playing their computer games, or riding their bikes, by age 12, Greg Burnett had already purchased his first business. From an early age, he has been a ‘lifelong entrepreneur’, including such ventures as:

  • His first endeavor, a engraving company, began once he proved he could provide better pricing and service to his dad, who owned a custom fixture company and became his first customer. Shortly after, Burnett picked up the local school district and county schools as customers.

  • Burnett began assisting with political campaigns and volunteering his time. He is still involved in multiple political campaigns at any given time.

  • While still a teen, Burnett took over managing the day-to-day business of an exotic wood outdoor furniture company--a family business he helped start four years earlier when his family couldn’t locate a quality outdoor porch swing.

  • After feeling the family business had been taken advantage of by the media on some advertising campaigns, Burnett opened his first advertising agency at 19, allowing him to get more involved in political campaigns.

  • When the family furniture business was bought out, he went back to school, attending Portland State University, and graduated with Bachelor Degrees in Marketing, Political Science, and Social Sciences. Following graduation, he spent a year in Europe, mostly in Denmark, studying Marketing and Political Science at the University of Copenhagen. While living there, he did project work for Kortfinans Visa where he learned how to introduce credit cards to a nation where every citizen has a credit line at birth, and worked in the Parliament, where his primary focus was on Russian foreign policy, European Union integration, and social movements.

  • For seven years after returning to the U.S., Burnett reopened and ran his advertising agency to focus exclusively on local political campaigns, and also worked as Senior Sales Executive for Pamplin Media’s AM Talk Radio. While maintaining the top sales volume every year at the station, he steadily grew his agency. In 2008, Burnett’s ad agency expanded to full service, providing ‘out-sourced marketing services’ to local and regional mid-level companies.

  • Having weathered the 2008 economic downturn, and with a modified business model, Burnett Media Group LLC is now dedicated to ROI-based marketing based on the rule that “it’s not creative, if it doesn’t sell”.

Burnett acknowledges that there has never been so many potential media outlets changing so quickly. "Technology and media consumption habits have shirted, faster and much farther, than we have ever seen before. All the marketing rules are 'up for grabs'. What worked last year may fail this year. It is critical, as marketers, to be vigilant yet flexible. Planning your strategy is essential but flexibility has never been more critical. It's all about understanding what motivates people to a chosen preference.

In addition to being CEO of his ad agency, Burnett provides non-profit and community leadership for Christmas for Kids, Western Liberty Network, and Royal Rosarian—Portland’s official ambassadors of good will.