AGENDA
Day 1	Thursday, 17th October 2013
10.00 – 10.30	Registrations & welcome coffee
10.30 – 10.45	Introduction	Dave Bakker
		President, Europe, SITA
10.45 – 11.15	Together we look into to the Future.	Nigel Pickford
	Do passengers really want to go mobile? SITA's annual Passenger IT Trends survey
	For passengers the hype is all about mobile. And, yes, we all spend more and more time on tablets and smartphones. So travel companies feel the need to use the mobile device to improve the passenger experience. But what do passengers want from mobile? Which services will be the winners and which are the losers? This session sets the context for the first day by sharing the latest results from SITA’s annual Passenger IT Trends survey.
11.15 – 13.00	Panel 1	Moderator: Ian Tunnacliffe
	Together, we innovate to serve the passenger.
	By 2016 airlines will maximize revenue opportunities and relevancy for passengers.
	Panelists Sebastien Touraine Project Manager e-Services IATA Mildred Trögeler Manager Technical and Operations AEA Gianni Perniceni Director Distribution, E-commerce & Direct Sales Meridiana
	Q&A session
13.00 – 14.00	Networking lunch
14.00 – 16.00	Panel 2	Moderator: Paul Boyle
	Together we are going mobile.
	By 2016 mobile services will become mainstream, offering more choice for the passenger throughout the journey.
	Panelists Marco Serusi, Enagagement Executive at SimpliFlying Robert O’Meara Director Media & Communications ACI Europe Maïte Oonk Manager KLM Mobile - E-Commerce at AirFrance KLM Simon Lamkin Head of Operations Systems easyJet
	Q&A session
16.00 - 16.30	Coffee break
16.30 – 18.00	Panel 3	Moderator: Jim Peters
	Together we will leverage more & more data.
	By 2016 airlines will have much deeper business insight regarding their passengers and operational performance.
	Panelists Dadi Runarsson Deputy Terminal Director Keflavík International Airport Jeff Poole Director General CANSO Kevin O’Sullivan SITA LAB
	Q&A session
18.00-18.15	Wrap-up and closing	Dave Bakker
		President, Europe, SITA
19.30	Transfer to gala dinner
20.00 – 23.00	Cocktail & gala dinner
Day 2	Friday, 18th October 2013
9.00 – 10.30	Demo area Open
10.30 – 13.30	Breakout sessions - MEET THE EXPERT
14.30 – 18.00	Experts at your disposal – 1 to 1 to be booked in advance