How to do it all on a shoestring budget

Ever wondered how you will get it all done? Fundraisers are increasingly asked to do more and raise more with fewer resources.  In this session, Corinne will give you tips on how to survive -- and even thrive – with a small team with small resources.  She will inspire you to “punch above your weight” by effectively leveraging all your resources, both financial and human.

Corinne Habel (W&CHF)

Driving fundraising success

Martin will share research findings from over 200 organisations on the factors associated with high growth organisations, the financial trends in fundraising and present thoughts on “what next for fundraising?”

Martin Paul (More Strategic)

The importance of bequests as part of a charity's fundraising strategy

Ruth will bring a unique perspective to this presentation, drawn from closely working with and developing bequest calling campaigns with many Australian charities. Ruth has experienced what works and what doesn’t - at the ground level – and will share the importance of having all the key elements in place so that they are working together harmoniously. The session will include discussion around data selection, scripting, training, most valuable outcomes and what the bequest representative should do with the information.

Ruth MacKay (OURTEL)

The value of a volunteer program

Sarah will guide you through the management of a successful volunteer program. The program will create value for your organisation through the engagement of volunteers dedicated to supporting your cause. Learn how valuable volunteers can be in supporting and growing your services, and practical approaches to volunteer recruitment, retention, reward and recognition.

Sarah Collyer-Braham (Hutt St Centre)

5 key ingredients to raise lots of 'dough' for your next DM appeal

Over 54% of cash programs grew in 2017, raising over $260m- the biggest income channel for charities after RG. DM is a big deal and should be a cornerstone of any NFPs fundraising strategy

In this session, Josie will look at the key ingredients for a successful DM program; personalisation, the ‘why’ behind a campaign target, donor focus, asks, thanking the donor and the secret ingredient…integration.

Josie Peach (Donor Republic)

Keynote address

Simon will share Who Gives A Crap's journey from an idea to $1 million donated in 5 years.  He will talk about the successes, as well as some of the biggest failures, leaving the audience with 10 core lessons that can be applied to any customer or donor facing organisation to increase engagement and drive marketing.

Simon Griffiths (Who Gives a Crap)

How to sustainably target the best donors for a lasting relationship

In this session, Joel will look at how to optimise targeting the right donors across acquisition, renewals and reactivation programs. You’ll be able to understand and apply practical approaches on how many of Australia’s major For-Purpose organsiations are growing sustainable fundraising programs using the CCC framework of Care, Collaborate and Connect.

Joel Nicholson (LemonTree)

Data protection essentials for fundraising professionals

You can’t just leave data security to your IT Manager! At this session learn what YOU need to know on how to protect your donor, member & volunteer data and safeguard your organisation’s reputation by mitigating your risk. Gain valuable insights to help protect your organisation before a breach occurs. 

Paul will discuss how to keep your organisation safe in today's challenging data security environment:

  • Importance of Data Security
  • Understanding PCI
  • Common online threats, how you can recognise them & what you can do to protect yourself & your information online
  • Specific threats to Not-for-Profits
  • Top 12 security best practices including top questions to ask you DMS/CRM provider

Paul Ramsbottom (ASI)


Masterclass 1 = Mapping out a donor journey with Martin Paul

Empathy Journey Mapping – a practical hands on workshop to map your supporter journey, the emotions you evoke in your donors and how to improve the moment that matters. Participants will spend the morning creating donor persona’s and mapping the emotional journey of different donor types.

Masterclass 2 = Creating great supporter experiences that raise more money & increase retention with Meredith Dwyer

This is where the rubber hits the road – learn how to use marketing automation and optimised tech to turn every interaction with a supporter into a powerful moment that grows long term value and loyalty.  We’ll show you how to super charge your digital, print, and in person interactions with your supporters on a shoestring budget and more.

Date: Thursday, 25 October 2018
Time: Masterclass 1 - 8.45am to 12.30pm
          Masterclass 2 - 1.30pm to 5.00pm  
Chartered Accountants Australia
Lvl 29, 91 King William St,

Pricing: Early Bird (until 31 July) Regular (from 1 August)
Member $80 $90
Staff of Organisational Member $90 $95
Non- Member
$95 $105

Masterclass 1 = Mapping out a donor journey with Martin Paul 
Masterclass 2 = Creating great supporter experiences that raise more money & increase retention with Meredith Dwyer

Pricing:Early Bird (until 31 July)Regular (from 1 August)
Staff of Organisational Member$162$171
Non- Member

Booking of 2x Masterclasses option includes lunch, to be served 12.30pm to 1.30pm.


Date: Friday, 26 October 2018
Time: 9.00am - 5.00pm
Hotel Grand Chancellor
65 Hindley St, Adelaide

Pricing: Early Bird (until 31 July) Regular (from 1 August)
Member $205 $250
Staff of Organisational Member $235 $280
Non- Member
$265 $310

Leadership Breakfast - The cost of a charity partnership – how to achieve ROI and ensure strategic alignment with a charity and corporate partnership

Date: Friday, 26 October 2018
Time: 7.15am for 7.30am start - 8.45am
Hotel Grand Chancellor
65 Hindley St, Adelaide

Join David Cooke, CEO of Konica Minolta, Tom Keenan – formerly of the Origin Foundation – and Leigh Bartlett from The Smith Family for an open discussion about whether corporate partnerships are adding value to your organisation, whether partnering with a charity helps with social return on investment or why you should be directly involved.

Pricing:Early Bird (until 31 July)Regular (from 1 August)
Staff of Organisational Member$55$60
Non- Member

1 x Masterclass + Showcase Package

Pricing:Early Bird (until 31 July)Regular (from 1 August)
Staff of Organisational Member$316$361
Non- Member

Full package - includes 2 x Masterclass and all day showcase
Pricing:Early Bird (until 31 July)Regular (from 1 August)
Staff of Organisational Member$353$398
Non- Member

Leigh Bartlett
National Manager, Corporate Partnerships
The Smith Family

Leigh’s passion is collaborating with Corporate Australia to tackle social challenges while supporting commercial success. This explains why Leigh has work exclusively in the Corporate Partnerships space since joining The Smith Family in 2006. During this time Leigh has managed and secured  multi-year high value partnerships with companies such as Medibank, Officeworks, CGU Insurance, Holden, Audi, Origin, Aon and AGL Energy. Today, Leigh leads a national team charged with developing a sustainable funding base to enable The Smith Family to deliver its mission through shared value partnerships with Corporate Australia.

Sarah Collyer-Braham
Operations Project Manager
Hutt St Centre
Sarah currently works with Hutt St Centre, commencing as Volunteer Coordinator, where she established processes to recruit, support and recognise the 200+ volunteers giving their time, skills and energy to Hutt St Centre each week. Sarah introduced new initiatives to provide additional opportunities for volunteering at Hutt St Centre, and expanded the volunteer program to support all functions of the Centre’s services.

Sarah now manages a broad range of organisational-wide projects as Operations Project Manager. These have included the configuration and implementation of a new client service data base, coordinating the sector-wide Connections Week project, managing the Centre’s work, health and safety processes and audits, the introduction of a staff online induction system, a disaster resilience and first response project with rough sleepers, and the establishment of Hutt St Centre’s first social enterprise, Beans Talk.

Her energy and passion is an asset when working with a diverse team of staff and volunteers each week to provide valuable services for homeless and vulnerable people in Adelaide. Sarah is an avid volunteer herself and regularly contributes to The Smith Family, Time for Kids and OzHarvest. She has been on the Board of Volunteering SANT since 2014.
David Cooke
Chair and Managing Director
Konica Minolta Business Solutions Australia
David was appointed as the first non-Japanese Managing Director of Konica Minolta in Australia in 2013. The company is a global firm operating in the technology sector. He is a Fellow of the Institute of Managers & Leaders and a Graduate of the Australian Institute of Company Directors. He is also a non-executive director of UN Global Compact and Cambodian based anti-human trafficking organisation Together 1 Heart.

He completed his doctorate in 2008. David's dissertation was titled "Building Social Capital through Corporate Social Investment" which dealt with the role of profit-making corporations in furthering the work of the NGO sector. His work was awarded the Globally Responsible Leadership award for Social Impact in 2011 and in 2014 he was awarded the Top Alumnus of the last 20 years by the Southern Cross University Business School.
Simon Griffiths
Co-Founder & CEO
Who Gives a Crap
Simon is one of Australia’s most prominent social entrepreneurs. Since launching, Who Gives A Crap has tripled in size year-on-year without any marketing or advertising spend. As of January 2015, Who Gives A Crap had provided more than 50,000 people with access to a toilet for one year.
Corinne Habel
Head of Fundraising
Women's & Children's Hospital

Corinne is currently the Head of Fundraising for the Women’s & Children’s Hospital in Adelaide, where she is surrounded by an amazing team that inspires her every day. Corinne has recently returned to Adelaide from Sydney where she was the Global Director for humanitarian aid organisation, SurfAid. Having worked in the non-profit sector pretty much her entire career, she is a highly experienced director and executive with over 20 years of global expertise in business development and fundraising in diverse not for profit sectors including humanitarian, hospitals, education, environment, arts and faith based. Corinne prides herself on consistently achieving stretch targets, improving business viability, building high performance teams and developing and implementing creative solutions and sustainable strategic relations. She is a results oriented team player and has successfully implemented numerous change management initiatives. Corinne has a real passion for the improving the business operations of non-profits, loves asking people for money and gets enormous satisfaction seeing the impact philanthropy makes in improving lives.

Corinne, her husband and their tribe of four teenagers are loving being back in Adelaide with their extended family.

Tom Keenan
Panthera Foundation

Tom spent the first part of his career with BT (UK) in field, operational and general management roles before moving to Australia and joining Origin Energy. More recently he was Head of the Audi Foundation and now holds a senior development role within CSIRO. Originally an engineer, Tom holds an MBA from the University of Glasgow and is currently pursuing a PHD in NFP Effectiveness with Flinders University.

Ruth MacKay
Managing Director
OURTEL Solutions P/L
OURTEL Solutions P/L is the vision of founder and Managing Director Ruth MacKay. Ruth spent several years as an entrepreneur managing professional staff remotely. During this time, she developed the techniques and tools needed to effectively manage a virtual workforce.

Eight years ago, she saw an opportunity to apply those principles to the telemarketing industry. Her vision was to deliver a higher quality service, more cost effectively. She quickly identified the key drawbacks of traditional call centres where inexperienced, transient agents are the main resource pool. Ruth sought to overcome this by attracting and retaining more mature, experienced tele-agents by offering them the flexibility to carry out their work from home.

This virtual workforce model has evolved to where OURTEL Solutions utilises a state of the art, cloud based platform to automate the real-time management of client campaigns along with the effective monitoring of agent activity and reporting. It became evident that the OURTEL model was especially suited to the Not for Profit sector where the lower operating costs and more committed, mature agents can make a real difference to the charities return on investment. Today OURTEL Solutions is experiencing dramatic growth across the Not for Profit sector.

Ruth is a passionate advocate of the virtual workplace model, and now helps educate other business leaders on how to effectively implement a virtual workforce in their businesses. She is the author of ‘The 21stCentury Workforce’, and is a leading voice in the fundraising and philanthropy services. Currently, she has several blog and magazine articles published in leading industry publications, including F&P magazine.

Ruth was a finalist in the Telstra Women’s Business Awards and OURTEL Solutions has also been a finalist in two categories for the Telstra Business Awards. She holds a Bachelor of Commerce and an MBA from Monash University, is a member of the Australian Institute of Company Directors and Monash’s MBA Alumni.
Joel Nicholson
Joel is a data and technology crusader who has a passion to help build sustainable giving in Australia. The speed of change and the convergence of data and technology has an enormous influence on the way we all live. The ability to harness and leverage both these forces to empower fundraisers towards deeper donor relationships is what excites him.

Joel has been leading the data-driven services company, Marketsoft, for the past 12 years across commerical organisations including the big four banks, publishers, retailers, and in recent years a focus on Non-profit.

Joel was instrumental in launching Australia's first donor centric data collaborative in late 2014, called LemonTree, with a vision to create sustainable fundraising practices through collaborative thinking, technology, data, and by ultimately putting the donor first.
Martin Paul
More Strategic

Martin is one of Australia's most experienced and engaging fundraising presenters. Martin has worked as a fundraising and marketing leader for WWF, Heart Foundation and Cancer Council to significantly increase net income. With experience of working with over 100 NFP's on strategy and hearing the views of more than 25,000 donors through surveys and interviews Martin knows what donors think.

Josie Peach
Senior Account Manager
Donor Republic
A driven fundraising professional who has worked in the ͞for good͟ industry for almost a decade. Josie creates lifelong, loyal donors through combining connection, shared values and storytelling with strategic and innovative fundraising methodologies. Expert at: Regular Giving,  Events,  Digital Fundraising,  Appeals,  Telemarketing,  Community Fundraising and  Donor journeys
Paul Ramsbottom
Managing Director
ASI (Asia-Pacific)

Paul is Managing Director at ASI (Asia-Pacific), the company behind iMIS Engagement Management System (EMS)™. With a career exclusively in the not-for-profit sector, he’s passionate about helping not-for-profits and associations reach their goals and improve performance, through adopting new and innovative solutions.

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