| EVENT AGENDA |
| Thursday 21 January 2016 | ||||||||||||
 09:00 - 09:25 | Registration and refreshments | |||||||||||
| 09:25 - 09:30 | Welcome from the Chair Tom Washington, group head of content, eGaming Review | |||||||||||
| 09:30 - 10:15 | Executive panel: Growth in the Nordics – where to find it and how to achieve it Moderator: Tom Washington, group head of content, eGaming Review Ulrik Bengtsson, CEO, Betsson Group Enrico Bradamante, managing director and chief of European market operations, NetEnt Robin Reed, CEO, Gaming Innovation Group Razmus Svenningson, co-founder and CPO, Casumo • The greatest opportunities for operators and the strategies needed to unlock them
• What consolidation means for the competitive landscape in the Nordics region
• Why the biggest brands with the biggest budgets could be in danger of losing out
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| 10:15 - 10:45 | Great expectations: What regulatory progress in key Nordic markets means for operators Mattias Kelmeling, associate, Hansen Advokatbyrå • How soon is now? Plotting the regulatory journeys of Norway, Finland and Sweden
• What does Sweden’s regulatory inquiry mean for the future of the market?
• Are operators facing a marketing lockdown in key Nordic markets?
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| 10:45 - 11:15 | Refreshment break | |||||||||||
| 11:15 - 11:45 | Broad horizons: Taking the Nordic success formula into mainland Europe and beyond Johan Styren, CEO, LeoVegas • What determines success in the Nordics compared to other international egaming markets?
• Market entry strategies – how to get your marketing, product and talent right
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| 11:45 - 12:30 | Product innovation: Why it’s time to put customer experience and UI at the heart of your casino strategy Moderator: Tom Washington, group head of content, eGaming Review David Johnson, group commercial director and general manager, NYX Gaming Group Pierrick Leveque, head of research and development, Guts Gaming • How can operators get ahead when it comes to device usage trends?
• How is the growing trend of gamification affecting product strategy and innovation
• The secrets to perfecting a multi-channel user experience on casino and sportsbook
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| 12:30 - 14:00 | Lunch | |||||||||||
| 14:00 - 15:00 | Roundtable discussions | |||||||||||
| 14:00 - 15:00 | 1. A fresh approach: From early detection to ROI, how to get the most from your responsible gambling strategy Maris Bonello, integrity analytics manager, Unibet | |||||||||||
| 14:00 - 15:00 | 2. Keys to success: Sports betting in Nordic markets Tom Light, vice president of business development, SBTech | |||||||||||
| 14:00 - 15:00 | 3. Regulation workshop Mattias Kelmeling, associate, Hansen Advokatbyrå | |||||||||||
| 15:00 - 16:00 | Roundtable discussions repeat | |||||||||||
| 15:00 - 16:00 | 1. A fresh approach: From early detection to ROI, how to get the most from your responsible gambling strategy Maris Bonello, integrity analytics manager, Unibet | |||||||||||
| 15:00 - 16:00 | 2. Keys to success: Sports betting in Nordic markets Tom Light, vice president of business development, SBTech | |||||||||||
| 15:00 - 16:00 | 3. Regulation workshop Mattias Kelmeling, associate, Hansen Advokatbyrå | |||||||||||
| 16:00 - 17:00 | Drinks | |||||||||||
| 17:00 | Close of event | |||||||||||
