Selling Travel Readership survey 2019

Selling Travel readership survey 2019

This survey should take around five minutes to complete. Leave your name and email address in order to be entered into a prize draw to win a box of six bottles of wine - or simply complete it anonymously. Thanks for taking part! 
Trade Magazines
1. Which travel trade magazines do you currently receive? (Tick all that apply)
2. How often do you read these publications?
 
N/A - do not receiveEvery issueMost issuesNow and again
Selling Travel
Travel Weekly
Travel Bulletin
TTG
ABTA Magazine
3. What single aspect do you find most valuable in each of the publications?
 
Travel industry newsIncentives & competitionsDestination profilesInspiring/educational contentInterviews/trade profiles N/A - do not receive
Selling Travel
Travel Weekly
Travel Bulletin
TTG
ABTA Magazine
4. How do you treat each publication?
 
A quick scan Always read certain pages/sectionsRead from cover to coverN/A - do not receive
Selling Travel
Travel Weekly
Travel Bulletin
TTG
ABTA Magazine
5. What do you typically do with your copies of each publication?
 
Read and recyclePass on to a colleagueKeep for reference for up to a monthKeep for reference for up to six months Keep for reference for up to a yearN/A - do not receive
Selling Travel
Travel Weekly
Travel Bulletin
TTG
ABTA Magazine
6. Overall, which is your favourite publication?
Selling Travel magazine
7. For how long have you been a subscriber of Selling Travel magazine?
8. What is your favourite aspect of the magazine? (Select up to three) 
*
9. Please rate each section of the magazine:
 
Not of interestSome useful information Essential reading
Destination profiles
Talking Shop (agent activity and incentives)
Interviews/trade profiles
'Quick read' articles
Travel trends/themed travel features
The Review (news)
10. When do you read Selling Travel? (Tick all that apply) 
11. Thinking about the overall design and content, how do you rate Selling Travel?
12. How many people typically read your copy of Selling Travel?
13. What sort of content would you like to see in the magazine that you think is currently missing?
You, the travel agent
14. Which of the following best describes you?
15. If selected other please specify?
16. How long have you worked in the travel trade?
17. Which areas of the world do you personally sell, and how frequently?
 
Never RarelyOccasionallyFairly oftenFrequently
Europe
North America
Caribbean
Latin America
Africa
Middle East
Indian Ocean
Asia
Australia & New Zealand
Pacific Ocean
18. How frequently do you personally sell each of the following?
 
NeverRarelyOccasionallyFairly oftenFrequently
Standalone flights
Packaged tours
Tailor-made tours
Airport lounge access
Airport parking
Transfers
Car hire
Rail tours
Cruises
Attraction tickets
Excursions
19.
What are your agency's best-selling destinations?
 
20.
What are your agency's best-selling tour operators?
21. Which parts of the world or aspects of travel, if any, do you find hard to sell and why?
22. Which tour operators or tourist boards do you find particularly agent-friendly?
23. What do you consider is the most important element of a tour operator's offering when recommending them to a client? (Tick up to three)
*
24. If you selected other please specify?
25. What training do you do to develop your knowledge? (Tick all that apply)
26. How do you rate each of the following learning devices?
 
Quite useful Very usefulExcellent
Trade magazines
Roadshows
Tradeshows
Online training courses
Fam trips
27. Which travel themes are you most interested in reading/learning about in Selling Travel?
 
Not of interestOf some interestEssential
Luxury travel
Responsible travel
Adventure
Wellness
Food
Rail holidays
Ocean cruising
River cruising
Family holidays
Wildlife
Weddings and honeymoons
LGBTQ+ travel
Escorted tours
All-inclusive holidays
Winter sports
Golf holidays
Niche markets (e.g bird watching, astronomy)
28. Is there any subject of aspect of the travel industry that you would like us to cover in Selling Travel?
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29. Name
30. Email
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