After years of working long hours as a professional organizer, Liz Custer was in the market for an ideal career, “a legitimate business with an impeccable reputation, selling a highly sought-after product.” She considered several direct selling companies but liked Rodan + Fields’ business model due to the 60-day money back guarantee, low investment costs and the freedom to work around her life and kids. As a result, she jumped on board as an Independent Consultant in 2011. Today Liz works approximately 25 hours a week and loves being “a part of helping others reach their goals.” She loves the supportive relationship she has with her team and has formed lasting friendships through her R+F business. In addition to the added flexibility she now enjoys, her R+F earnings have also enabled her to travel and given her the freedom to live life on her own terms. Her husband and daughters have joined her in the business and she is excited to see them help others succeed as they progress. Outside of watching them advance, her own goals include achieving Legacy Circle and coaching others on her team to achieve RFX Circle. “Too many people in this world are stuck in the rat race and giving people another option is incredibly rewarding.”