Title Chief Innovation Officer Company Sierra Club Bio Chris Thomas’s main focus is on engaging the Sierra Club’s current and future members and supporters through technology, and on how interactive virtual environments can enable real-world change. Before coming to the Sierra Club, he ran the Digital Products Program at Greenpeace International in Amsterdam. Chris has held leadership roles in both tech startups and Fortune 500 companies, including Elle magazine, The International Herald Tribune (now The International New York Times), Alstom, Joost, Oracle, and Eurovision. A dual American/French national, Chris has extensive experience in technology, media strategy, and production in both the United States and Europe.