Title
Chief Marketing Officer
Company
Rakuten Marketing
Bio
With over 15+ years in business development and marketing at some of the world’s most respected media agencies, Jessica is the Chief Marketing Officer at Rakuten Marketing -- an omni-channel digital marketing technology company that works with some of the world's most leading brands. With 9 offices globally and over 600 employees, Jessica sets the global marketing strategy for Rakuten Marketing, including it's core services in affiliate and display marketing. Prior to joining Rakuten Marketing, Jessica co-Founded the Digital Media Review (DMR), where she remains an Advisor Partner. In her role at DMR, Jessica helped shape the vision of its services and products, including DMR’s consulting practice which helps digital technology companies understand and communicate what is truly unique about their product in a way that best resonates with agencies and brands. She has also been responsible for driving DMR’s own marketing efforts and formulating DMR’s proprietary rating criteria for digital media technologies. Prior to DMR, Jessica spent the majority of her career working for some of the world’s leading advertising agencies – both creative and media. She has set the business development and marketing strategy for a number of firms, including innovative ways to generate revenue with new prospects that has led to new business wins that has generated $2 billion+ in new billings during here agency tenure.