Personalized Emphasis Framing for Persuasive Message Generation

10/04/2017
1:30 pm - 4:00 pm
Expo Hall/Career Fair

Objective: Inspiration
Audience Level: All
Session Type: Poster

We present a study on personalized emphasis framing. With this framework, we directly model content selection decisions based on a set of psychologically-motivated domain independent personal traits including personality and basic human values. We also demonstrate how the analysis results can be used in automated personalized content selection for persuasive message generation.

Speaker(s)

, Student, UMBC