The Anthropological Foundations of Human Centered Research

10/05/2017
1:30 pm - 1:50 pm
OCCC W314B

Objective: Guidance
Audience Level: Beginner/Intermediate
Session Type: Presentation

Anthropology fundamentally informs the way that we understand our customers. You don’t need a research degree to become more human-centered; anthropology can help us all understand our customers better. As a UX professional, I utilize several anthropological tenets in my UX research approach. This talk aims to share this knowledge with professionals who seek to understand their customers better.

Speaker(s)

, Head of Consumer Bank Design Research, Capital One