Building Sticky Products Through User Confidence

10/05/2017
2:10 pm - 2:30 pm
OCCC W314B

Objective: Guidance
Audience Level: Beginner/Intermediate
Session Type: Presentation

Confidence is critical to many actions we take on a daily basis in the offline world. It's not any different for internet products. A product that successfully builds confidence, can transform someone who feels unconfident in the offline world, into feeling very confident about their ability to succeed online. This talk will focus on how products like Facebook, Pinterest, Instagram, Snapchat and LinkedIn successfully engage users by building user confidence.

Speaker(s)

, Product Manager, LinkedIn