The Bracken Bower Prize (“Prize”)
Terms and Conditions
This annual Prize, promoted by the
Financial Times Limited (“FT”) and McKinsey & Company, Inc. (“McKinsey”),
aims to discover, support and promote promising young authors of the business
books of the future.
The Prize - named after Brendan
Bracken and Marvin Bower, architects of, respectively, the modern FT and
McKinsey - will be awarded to the best proposal for a book about the
challenges and opportunities of growth by an author aged under 35.
In the spirit of the FT and
McKinsey Business Book of the Year Award, the proposed book should aim to
provide a compelling and enjoyable insight into future trends in business,
economics, finance or management.
The judges will seek to identify authors
who write with knowledge, creativity, originality and style and whose proposed
books promise to break new ground, or examine pressing business challenges in
The winner will receive an award
of £15,000, intended to fuel further research leading to publication of a
full-length work. Subject to clause 8 of the Conditions of Entry below, an
edited version of the winning proposal may be published in the Financial Times
newspaper and/or on FT.com.
The winner and any selected
runners-up will be announced at the Business Book of the Year award dinner in
London currently scheduled for November 11th, 2014.
Each proposal must be an
unpublished, original work in the English language, not previously submitted
for the Prize or to a publisher as a proposal for publication. Only one
submission from each author will be considered.
There are no restrictions of
gender or nationality but the authors must be under 35 years of age on November
11th, 2014. Entries will be accepted from authors who have had books
The proposal should take the form
of an essay or article of no more than 5,000 words that conveys the argument,
scope and style of a proposed full-length business book and includes a
description of the structure of the proposed work.
Entrants who are current employees
or contractors of the Financial Times Group, McKinsey or the close relatives of
such employees or contractors, are not eligible.
By submitting an entry, entrants
agree to these terms and conditions and acknowledge that failure to comply with
them may result in disqualification. The Prize competition shall be void where
prohibited by local law.
Conditions of Entry
1. One copy of the proposal must
be received at the address below, or by email to firstname.lastname@example.org
by no later than 5pm British Summer Time on September 30, 2014. FT, McKinsey or
any of their agents and subcontractors cannot accept responsibility for entries
lost or delayed in submission. Proof of submission is not proof of receipt.
2. Copyright / Ownership - Entrants will own
and retain any copyright in their entries.
3. Entry Specifications –
3.1 Entrants are advised to retain a copy
of entries as FT will be unable to return any submitted entry. Each entry must
be: (a) in English; (b) an original work of which the entrant is the author
which has not been previously professionally or commercially published in any
language and is not in breach of any third party right; (c) complete in itself;
(i.e. not a fragment of a larger work); (d) submitted by email or hard copy
with the following specifications: double-spaced, set in 12-point type, with
numbered pages; and (e) no more than 5,000 words, including a description of
the structure of the proposed book.
3.2 Entrants are advised to include a
separate short biography explaining their qualifications for writing the
3.3 There will be no acknowledgement of
receipt for entries submitted by post. Entries submitted by email will receive
an automated acknowledgement.
4. Unacceptable Entries - Entries
received after the closing date and/or which are not in accordance with the
entry requirements set out at clause 3.1 will not be accepted. Neither FT nor
McKinsey will be responsible for delayed, undelivered or lost entries.
5. Warranties - By submitting an entry,
you warrant to the FT and McKinsey that your entry is original to you, does not
infringe copyright or any other intellectual property rights and does not
defame or invade the privacy rights of any third party, or infringe any other
legal rights, regulations or laws.
Events - Events may occur which render the awarding of the Prize impossible due
to reasons beyond the control of FT and FT may, at its absolute discretion, vary,
amend, suspend or withdraw the Prize or amend these Terms and Conditions with
or without notice.
7. Judges – Eligible proposals for the
Prize competition will be judged by up to four judges who will seek to identify
authors who write with knowledge, creativity, originality and style and whose
proposed books promise to break new ground, or examine pressing business
challenges in original ways. The judges' decisions will be final and no
correspondence will be entered into in relation to their decisions or the Prize
8 Winning Entrants & Runners-up
8.1 By submitting a proposal, the winning
entrant and runners-up:
(a) grant the FT all necessary and
relevant licenses and permissions in relation to any publication of their
entries in The Financial Times, www.ft.com (although the publishing of any
entries in or on any of the FT publications shall be in the absolute discretion
of the FT and the FT shall be under no obligation to publish such entries) and
elsewhere at FT’s discretion;
(b) agree to FT’s use of his/her name and
photograph in relation to publicity material; and
(c)FT reserves the right (in its sole
discretion) to edit the winning entry and runners-up entries in respect of the
8.2 Neither FT nor McKinsey undertake to
facilitate publication of the proposed book beyond the commitments laid out in
these Terms and Conditions.
9. Data - Personal details will only be
retained and used by FT for the purposes of this Prize competition and will be
deleted thereafter, unless the box above has been ticked, in which case
personal details will be retained as indicated. Personal details will not be
passed on to third parties.
10.1 The result of the Prize competition
is final and no correspondence will be entered into. The Prize is
non-transferable and non-refundable.
10.2 The Prize winner may be required to
complete and return an eligibility form stating their age and residency
FT and McKinsey cannot accept responsibility for or liability arising from
participants taking part in the Prize competition or for taking up the Prize.
FT and McKinsey give no warranty or guarantee in relation to the Prize and
accepts no responsibility or liability for the Prize being amended by either FT
or McKinsey. To the fullest extent permissible by law, FT and McKinsey exclude
liability for all loss, damage or claim arising as a result of the
participant's entry into the Prize competition or any use of the Prize.
10.4 These terms and conditions shall be
governed by and construed in accordance with English law. Disputes arising in
connection with this Prize competition shall be subject to the exclusive
jurisdiction of the English courts.
11. The promoters of the Prize
competition - The contact details of the promoters are: Financial Times
Limited – Number One Southwark Bridge, London SE1 9HL; and McKinsey
& Company, Inc. – 1 Jermyn Street, London SW1Y 4UH. Any enquiries
relating to the Prize competition should be emailed to: email@example.com.