BEGIN:VCALENDAR VERSION:2.0 BEGIN:VEVENT SUMMARY;ENCODING=8-bit;CHARSET=UTF-8:FIA September Webinar: Unlock the best practice of Google Ad Grants LOCATION;ENCODING=8-bit;CHARSET=UTF-8: DESCRIPTION;ENCODING=8-bit;CHARSET=UTF-8:\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n“Significantly\nunderutilised”, “hopeless for general donations”, “great for awareness” are\nsome of the common perceptions of Google Ad Grants. This webinar outlines the roadmap to taking\nfull advantage of the grants in Google AdWords and avoiding the common mistakes\nmade by grants holders.\n\n\n\n\n\n\n\n\nThis webinar\nis designed to equip participants with:\n\n\n\n\n hands on\n campaign optimisation strategy of Google AdWords\n the right\n KPIs to evaluate Google Ad Grants performance\n knowledge\n of pitfalls and opportunities with the grants\n\n\n Participants\nwill also have an opportunity to:\n\n\n learn the\n best practice of using Google Ad Grants\n explore\n advanced techniques to secure donations via Google AdWords\n\n\nAll\nFundraisers need to develop skills to\noptimise google ad grants, or at least the right KPIs if the grants is managed\nby an external agency.\nThis webinar\nis designed for: \nOrganisations\nusing Google Ad Grants for their search marketing.\nAttend this\nwebinar and you will:\n\n Understand how to best utilise\n Google Ad Grants \n Conduct audits of your Google\n AdWords performance\n Identify key risks and\n opportunities with search advertising using Google AdWords\n Confidently evaluate the ROI of\n Google Ad Grants and the investment of staff time or additional cost\n Apply key optimisation strategy\n to your AdWords account\n\nKey\nTake-away's: \n- For\nexisting Google Ad Grants users, a performance audit template of your Grants\nand Google AdWords account\n- For new\nGoogle Ad Grants users, an account structure template to set up key campaigns\nfor your Google AdWords account\n\n\n1. \n\n\n\n\nRegistrations close 5pm AEDT Monday 24 September 2018!\n\n\n\n\n\n\n\n\n\nProudly sponsored by\n\n\n\n\n\n\n\n\n DTSTART:20180926T020000Z DTEND:20180926T030000Z PRIORITY:3 X-ALT-DESC;FMTTYPE=text/html:
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Participants\nwill also have an opportunity to:
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All\nFundraisers need to develop skills to\noptimise google ad grants, or at least the right KPIs if the grants is managed\nby an external agency.
\nThis webinar\nis designed for:
Organisations\nusing Google Ad Grants for their search marketing.
\nAttend this\nwebinar and you will:
\nKey\nTake-away's:
- For\nexisting Google Ad Grants users, a performance audit template of your Grants\nand Google AdWords account
- For new\nGoogle Ad Grants users, an account structure template to set up key campaigns\nfor your Google AdWords account
\n\n\n\n\nRegistrations close 5pm AEDT Monday 24 September 2018!\n
Proudly sponsored by
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