International Women's Forum 2019 Cornerstone Conference Barcelona
Tuesday, April 9, 2019
9:00 am - 3:00 pmIWF Board Meeting

Closed Meeting (Board Members Only).

9:00 am - 5:00 pmIWF Registration Desk
7:00 pm - 9:00 pmGlobal Leaders Dinner

Closed Event. Hilton Diagonal Mar. Forum Presidents, IWF and Leadership Foundation Board Directors.

Wednesday, April 10, 2019
9:00 am - 5:00 pmPresidents' Council Workshop

Attendance at Presidents’ Council meetings limited to: Forum Presidents, Chapter Presidents, the chosen representative of Forum or Chapter President if she is unable to attend; and, as observers, Forum Executive Directors/Administrators and IWF and Leadership Foundation Board Directors.

9:00 am - 6:00 pmPop Up Shops
9:00 am - 6:30 pmIWF Registration Desk

Ground Floor of Convention Centre.

10:00 am - 3:00 pmLeadership Foundation Board Meeting

Closed Meeting (Board Members Only).

4:00 pm - 6:00 pmSmart Cities: Spain at the Forefront

The history of Barcelona dates back to Roman Times, but today it's the most wired city in the world.  Here, the city of the future is being not only imagined but built, with the Internet of Things.

Barcelona has deployed responsive technologies to monitor public transit, parking, street lighting, and even waste management.  The result:  cost savings and a better quality of life for residents.

As it collects data, the city is taking measures to protect it, giving citizens a voice in what information, and how much information, they want to share.

Learn about this sweeping transformation, and how the innovations here can help shape cities elsewhere.


  • Marieta del Rivero, Independent Non-Executive Director at Cellnex Telecom, mobile technology expert and President of IWF Spain 


  • Oscar Pallarols, Innovation and Product Strategy Director at Cellnex Telecom 
  • Marisa Urquía, B2B Director for Telefónica Spain
  • Pilar Conesa, Founder and CEO of anteverti and Smart City Expo World Congress Curator 



  • Amanda Signorelli, Chief Executive Officer or TechWeek and member of IWF Chicago


6:00 pm - 8:30 pmOpening Reception

Join us as we kick-off the 2019 Cornerstone Conference steps away from the coast of the Mediterranean Sea at Casa Llotja de Mar. Celebrate the start of the conference with drinks and hors d'oeuvres at one of Barcelona’s most significant and splendid monuments of Catalonian Gothic architecture.


  • Ada Colau, Mayor of Barcelona 

Thursday, April 11, 2019
8:00 am - 6:00 pmPop Up Shops
8:00 am - 6:00 pmIWF Registration Desk

Ground Floor of Convention Centre.

9:00 am - 9:15 amOpening Remarks
  • Deborah Shannon Trudeau, President of the International Women’s Forum
  • Ana Muñoz, 2019 Cornerstone Conference Co-chair
  • Marieta del Rivero, 2019 Cornerstone Conference Co-chair
9:15 am - 10:20 amForm and Function: The Built Environment of the Future

Plenary 1

No person is more deeply associated with Barcelona than Antoni Gaudi. His fantastical Sagrada Familia is the city's most recognizable landmark, notable for its boundary-breaking use of color and space, and its innovative engineering. 137 years after the building began, it continues to amaze.

Gaudi was one of architecture’s bold innovators, along with Walter Gropius, Zaha Hadid, and Frank Gehry.

Who is breaking boundaries today? Who is working with new materials and new engineering techniques to find new solutions and create a modern aesthetic? Are they liberated from the work of their predecessors, or does it inspire them?

We meet some of the individuals injecting fresh life and ideas into architecture, look at their work, and discuss its objectives and impact.


  • Martha Thorne, Executive Director of the Pritzker Architecture Prize and Dean of the Architecture School at IE University in Madrid, Spain
  • Benedetta Tagliabue, renowned architect and Director of Miralles Tagliabue EMBT 
  • Eva Franch i Gilabert, architect, and Director of the London Architectural Association



  • Jeanne Meserve, award-winning journalist and former anchor and correspondent for CNN and ABC News 
10:20 am - 10:40 amCoffee Break
10:40 pm - 11:45 amCreative Cauldron

What is creativity? What sparks it? Is it innate, or can it be taught? How does it spread?

Barcelona is the perfect place to explore these questions. Not only was it home to Antoni Gaudi, Joan Miro, Salvador Dali, and Pablo Picasso, an astonishing 11% of its current workforce is employed in the creative sector. We plug into the city's leaders in tech, design, art, music, and film to learn how new ideas are generated, spread, and commercialized.


  • Carla Simón, award-winning film director behind Summer 1993 and winner of the 2019 Goya Award for Best New Director 
  • Gale Anne Hurd, film and television producer, whose work includes The Walking Dead, The Terminator, Aliens and Armageddon, member of IWF Southern California, IWF Georgia and the IWF Hall of Fame 


11:45 am - 12:30 pmBreak
12:30 pm - 2:15 pmSport Shero

Sit down with the first female leader of FIFA to discuss the barriers women face in sport and sport as a change agent. 

  • Fatma Samoura, Secretary-General of The Fédération Internationale de Football Association (FIFA) 



  • Amanda Davies, Sports Anchor for CNN International and Host of CNN Sport 
2:30 pm -5:00 pmBehind the Scenes
2:30 pm - 5:00 pmThe Gothic Quarter: Santa Eulalia Cathedral and City Hall

Nestled in Barcelona’s Ciutat Vella (Old City), the Gothic Quarter is a fascinating neighborhood steeped in history. Join us as we venture through the narrow streets and squares to Barcelona’s City Hall — the same spot where kings and queens once reigned. We will also tour the Cathedral of Barcelona, a monument to Gothic architecture, with breathtaking stained glass windows dating back over 500 years. Welcome remarks provided by Joaquim Romañach, Project Manager of the Protocol Office for the Barcelona City Council.

2:30 pm - 5:00 pmThe Picasso Museum

This tour is sold out. To add yourself to the waitlist, please email
Explore the brilliance of Pablo Picasso through the over 4,000 works that make up the permanent collection of the Picasso Museum. The museum focuses on Picasso’s relationship with the city of Barcelona — a deep relationship that was shaped in his youth and adolescence and continued until his death. Taking a step back in time, we will explore the formidable years of Picasso’s work within Catalan Gothic mansions. Welcome remarks provided by Emmanuel Guido, Director of the Picasso Museum.

2:30 pm - 5:00 pmThe Gaudi Houses: Casa Batlló and Casa Milà - La Pedrera

Antonio Gaudí is one of Barcelona’s most famous names. His distinctive style and whimsical designs can be seen all over the city. Join us as we explore two of his crowning masterpieces: Casa Batlló (House of Bones) and Casa Milà – La Pedrera (The Stone Quarry). Declared a UNESCO World Heritage Site in 2005 and one of Barcelona’s most popular landmarks, Casa Batlló is an essential stop in understanding the work of Gaudí and Catalan Modernism.

Casa Milà – La Pedrera is Gaudí’s last and most iconic civic work, and it has been featured in books, music videos, and international films. Experience the spectrum of Gaudí’s genius as we tour both sites. Welcome remarks provided by Nina Bernat, Chief Executive Officer of Casa Batlló and Marta Lacambra, Director of the La Pedrera Foundation.

2:30 pm - 5:00 pmPasqual Maragall Foundation

At the Pasqual Maragall Foundation, researchers are not simply trying to find solutions to how we can live longer, but how we can live better. Established in 2008 by the former Mayor of Barcelona and President of the Government of Catalonia who was diagnosed with Alzheimer’s, the foundation works to beat the disease through its research and scientific activity at its Barcelonaβeta Brain Research Center. Join us as we tour this globally renowned foundation and learn about innovations, medical advances, and progress being made in preventative research today. Welcome remarks provided by Jordi Camí, MD, PhD, Director of the Pasqual Maragall Foundation.

2:30 pm - 5:00 pmThe National Art Museum of Catalonia

Experience a special tour of the National Art Museum of Catalonia (MNAC), one of the best and most visited art museums in Spain. Housed in the impressive Palau Nacional, the museum features Romanesque and Gothic collections considered among the finest and most complete in the world. The museum illustrates the history of Catalan art between the Romanesque period and the 21st century across art forms.

The MNAC houses the best collection of Romanesque mural painting in the world, works from Catalan Modernism geniuses Gaudí and Casas, Gothic art, European Renaissance and Baroque painters, and stunning photography galleries. Join us for a tour of the exquisite Romanesque collection and take in the renowned city views from Palau Nacional. Welcome remarks provided by Pepe Serra Villalba, Director of the National Art Museum of Catalonia.

2:30 pm - 5:00 pmThe Egyptian Museum

Take a journey outside of Spain to the Egyptian Museum of Barcelona, the oldest and most comprehensive museum dedicated to Egypt. With a permanent collection comprising more than 1,000 works, the museum allows visitors to experience the life and customs of Ancient Egypt — one of the most fascinating civilizations in the world. Participants will learn about the origins of the museum and given a tour of the collection. Welcome remarks provided by Jordi Clos, Founder of the Egyptian Museum and the Clos Archaeological Foundation.

2:30 pm - 5:00 pmBarcelona's Opera House: The Liceu and Circulo del Liceu

Join us as we take a look behind the curtain at Barcelona’s Opera House, the Gran Teatre del Liceu. Founded in 1847, the Liceu has continued to fulfill its role as a culture and arts center for the city, featuring the world’s leading singers, ballet troupes, dance companies, and operas. Step into the Círculo del Liceu, one of the oldest private clubs and a meeting place for cultural activities beyond operatic performances. Explore the rich history of the opera, its exquisite style and the private art collection on this exclusive tour. Welcome remarks provided by Salvador Alemany, President of the Gran Teatre del Liceu.

2:30 pm - 5:00 pmRecinto Modernista Hospital Sant Pau

Take a trip back to the early years of the twentieth century at the Hospital de Sant Pau, Europe’s largest Art Nouveau site. A fully functioning hospital until 2009, Hospital de Sant Pau is now a museum, cultural center, and testament to the union of history and architecture in Barcelona. Join us as we explore the crowning achievements of renowned Modernism architect Lluís Domènech i Montaner, Catalan Art Nouveau, and a marvel of historic restoration. Welcome remarks provided by Isabel Bassedas, Head of Venues at the Hospital de Sant Pau.

2:30 pm - 5:00 pmSagrada Familia

It would be difficult to find a church more emblematic, distinctive, and with such an extraordinary story as the Sagrada Familia. Widely regarded as Antonio Gaudí’s most important building, the Sagrada Familia embodies elements of Gothic architecture and Art Nouveau and is the epitome of Catalan Modernism. Five generations have already witnessed the cathedral’s rise in Barcelona, and construction still continues today. Join us on an exclusive visit of Gaudí’s tour de force with an in-depth explanation of the symbolic meanings and trip to the museum dedicated to Gaudi’s creative genius in designing the Sagrada Familia. Welcome remarks provided by Estefania Sort, Head of Institutional Relations and Public Relations at the Sagrada Familia.

2:30 pm - 5:00 pmFerran Adria – Caixa Forum

Visit CaxiaForum Barcelona, a former textile factory turned art gallery designed by Catalan architect Josep Puig i Cadafalch. Sponsored by the La Caixa Foundation, the museum houses collections of ancient, modern and contemporary art across mediums. Explore the museum's latest exhibitions and close the visit with a special meet-and-greet with world-renowned Chef Ferran Adrià. Referred to as “the Salvador Dali of the kitchen,” Adrià is well known for his culinary innovations associated with Molecular Gastronomy.

2:30 pm - 5:00 pmAdolfo Dominguez Fashion Designer

This tour is sold out. To add yourself to the waitlist, please email
Join us for an exclusive fashion experience at the Adolfo Dominguez Boutique in Barcelona to explore “the story of a brand with soul.” From beginning a career in the 1980s by celebrating the philosophy of creating poetic simplicity and dressing the cast of Miami Vice and Iberia Airlines to gracing the pages of Vogue and the Parisian runway, Adolfo Dominguez has grown into a firm with over 500 stores around the world. Behind the emblematic modernist facade of his boutique in Barcelona, history, heart, and tradition are expressed through fabrics, patterns, and lines. The store will be closed for this event, exclusive to the IWF conference. Adriana Domínguez, Chief Executive Officer of the company, will provide remarks before viewing the new collection.

7:00 pmDine Around and Guest Dinner Launch

The Dine Around event creates personal and memorable environments for IWF members attending the Conference where everyone can get to know one another better and develop their circle of friendships and networks. Dine Arounds are for members only. Hosts are local members of the IWF.

Friday, April 12, 2019
8:00 am - 6:00 pmIWF Registration Desk

Ground Floor of Convention Centre.

8:00 am - 6:00 pmPop Up Shops
9:00 am - 10:30 amThe Fourth Industrial Revolution

The next big leap in wireless technology is upon us, but who is going to get the jump?  Fierce competition is being waged among telecommunications companies to gain an edge in 5G, or fifth generation mobile.

This emerging technology will improve the bandwidth, capacity, and reliability of mobile broadband, making it competitive with fiber optic. Connected devices, known as the internet of things, will be able to collect and send massive amounts of data about each of us, our machines and our communities.

Although it has the potential to make our lives easier and our cities more efficient, there are concerns about the cost and the impact on privacy. We’ll discuss the state of the race, the upsides, and the potential downsides, with a panel of technology experts.


  • Enrique Fernandez, Director of Digitalization and IT Architecture Strategy at Repsol 



  • Laxmi Akkaraju, Chief Strategy Officer of GSMA, the trade body representing the interests of mobile operators worldwide 
  • Maria Bezaitis, PhD, Senior Principal Engineer, Market Pathfinding at Intel Corporation 
  • Cristina Caballe Fuguet, Executive Director of Industry Solutions for IBM Europe 
  • John Fernandez, Global Chief Innovation Officer at Dentons 



  • Hildur Eir Jónsdóttir, Assurance Leader and member of the Board for EY Spain, and Head of EY Spain’s Women on Boards Initiative 


10:30 am - 10:50 amCoffee Break
10:50 am - 11:55 amFashion-Forward

Plenary 4: Part Two

Spain is a growing force in fast fashion, home to Zara, Mango, and Desigual. Around the world, retailers like H&M, ASOS, UNIQLO, and Topshop take the latest trends from the catwalk to your closet quickly and affordably. With stores from Azerbaijan to Venezuela, they have revolutionized, and democratized style, and transformed the retail landscape.

We look at the phenomenal growth of fast fashion, explore whether it can continue, and examine some of the innovative ways designers and manufacturers are working to make fashion more sustainable.


  • Gema Aznar, Director General of Mary Kay Spain



  • Misha Nonoo, Designer and Creative Director of Misha Nonoo 
  • Jennifer Fleiss, Co-Founder of Rent the Runway and Head of Business Development, and Co-Founder and CEO of Jetblack within Walmart’s Store No. 8 Incubator 
  • Beatriz Bayo, Director of Corporate Social Responsibility at MANGO 



  • Maria Eugenia Girón, Executive Director of IE Premium & Prestige Business Observatory, board director and member of IWF Spain 
11:55 pm - 12:15 pmBreak | Move to Breakout Sessions
12:15 pm - 1:15 pmBreakout Sessions
12:15 pm - 1:15 pmSupply and Demand: Youth Unemployment in Europe

As Europe has recovered from the 2008 financial crisis the employment picture has remained gloomy for one group: young people. According to the World Bank, in 2017 youth unemployment in Spain, Italy and Greece was a mind-boggling 40 percent.

The economic, social, and political implications are potentially profound. 

We talk to demographers, economists, and young people themselves to determine why the youngest, fittest and cheapest members of the labor market are having such a tough time finding jobs, and what strategies are being tried to help them.


  • Zuzana Vaněčková, Member of the European Apprentices Network and immediate past Member of the European Youth Forum Board specializing in economic and social inclusion
  • Thomas Liebig, Senior Migration Specialist and Economist in the International Migration Division at the OECD Directorate for Employment, Labour and Social Affairs
  • Marcel Jansen, labor market expert and advisor, Associate Professor at the Universidad Autónoma de Madrid, and researcher at  the Foundation for Applied Economic Studies (FEDA) 
  • Loles Sala, Talent and Culture Director, Mediterranean Region of ManpowerGroup



  • Anne Duncan, Director at Lumiu, Vice President of the International Women’s Forum and member of IWF United Kingdom
12:15 pm - 1:15 pmA Deeper Dive – Sports Sheroes

Barcelona is renowned for sports. It hosted the 1992 Summer Olympics. It is home to one of the world's most famous soccer teams. But Spanish women athletes have had to battle for recognition and equity. Until 1964, girls were not even allowed to compete in the Spanish Athletic Championships. Until 1968, no Spanish woman reached a final of an Olympic event.

Times have changed. In the last two Olympics, Spanish women have won more medals than Spanish men. But women still account for only 21% of Spanish competitors, and in some sportswomen are banned from getting pregnant.

We consider the victories and the ongoing battles and consider similar challenges faced by women athletes elsewhere.


  • María José López González, Head Attorney for the Spanish Association of Female Basketball Players and expert in sports discrimination law 
  • Theresa Zabell, Olympic sailing champion and President of the Ecomar Foundation 
  • Mercedes Coghen, Director of Spanish International Sports Strategy within the Ministry of Culture and Sport, former Captain of Spain’s Women’s National Field Hockey team and Chair of the Madrid 2016 Olympic Bid Committee



  • Susannah Rodgers, MBE, Paralympic gold medalist swimmer, diversity and inclusion advocate, and 2016 mentee in EY Women Athletes Business Network program 
12:15 pm - 1:15 pm
1:15 pm - 1:30 pmBreak | Move to Luncheon
1:30 pm - 3:00 pmEuro Vision: The Future of the Union

Closing Luncheon

Britain is on a path to officially exit the European Union on March 29, 2019. 

On top of Brexit, political upheaval in Italy and elsewhere is fanning concerns about whether Europe’s economic and political partnership can endure.  If it does not, what are the implications for trade, travel, and security?

We examine the state of play with key players on both sides of the issue and discuss their visions of the Europe of the future.


  • Anand Menon, Director of the UK in a Changing Europe Initiative, and Professor of European Politics and Foreign Affairs at King’s College London 
  • Cathryn Clüver Ashbrook, Executive Director of The Future of Diplomacy Project, and The Project on Europe and the Transatlantic Relationship at the Harvard Kennedy School 



  • Ainhoa Paredes, London Correspondent for Informativos Telecinco
3:00 pm - 3:20 pmBreak | Move to Town Hall
3:20 pm - 4:20 pmIWF in Action – Town Hall Session

Girls and Education: Equal Access

Education is transformational. It can break the cycle of poverty and improve outcomes for economies and individuals. Research shows its effects are particularly powerful for girls. Education makes girls healthier, creates more economic opportunities, and extends those benefits to families and communities more than when only boys are educated. This phenomenon is known as the Girl Effect. But 130 million girls around the world are not in school because of poverty, custom, or conflict. In places like Afghanistan, Pakistan and Nigeria girls’ schools are under attack.

IWF members on the stage and in the room discuss what approaches, strategies and resources can help change ideas, cultures, and policies to ensure girls have equal access to education.


  • Shamim Jawad, Founder, and President of the Ayenda Foundation, member of IWF United Kingdom and IWF Leadership Foundation Fellows Program Alumna 
  • Melek El Nimer, Founder of the Unite Lebanon Youth Project and President of IWF Lebanon 
  • Totsie Memela, Chief Executive Officer of the Women’s Development Bank Trust (WDB), member of IWF South Africa, IWF Leadership Foundation Board Director and Fellows Program Alumna 



  • Lisa Sepulveda, Global Chief Client Officer at Edelman 
7:00 pm - 11:00 pmFinale Dinner and Celebration

Maritime Museum.