Webinar - Living donor stories: how to get a great testimonial for your program
 
Webinar - Living donor stories: how to get a great testimonial for your program

Living donor stories: how to get a great testimonial for your program

We’ve all heard the research from Dr James – living donor stories have the maximum impact and work best for your gifts in wills prospects. But how do you:

 

-        Identify a good story

-        Ask the donor to be involved

-        Brief the donor  - whether it be media, video or event speaking

-        Maximise the impact of the story.

 

This webinar will seek to answer some of those questions and provide you with some advice on what to do, and what not to do!

 Speakers: Helen Merrick - Campaign Director, Include a Charity and Kim Carter, PR consultant


 Proudly sponsored by



Speaker
Kim Carter
PR Consultant
Kim Carter is a public relations professional with a wealth of experience in project management, PR strategy, media relations, content creation, social media, special events, internal communications and issues management. She’s worked in the fundraising/charity, marketing, child advocacy/protection, heritage advocacy, food/nutrition, consumer, fashion and education sectors, with skill honed in house at associations, non-profit organisations, government and respected PR agencies.
 
Helen Merrick
Campaign Director
Include a Charity
Helen Merrick is currently the Campaign Director of Include a Charity. After a successful corporate career in advertising and publishing, Helen has spent the last nine years specialising in marketing, communications and fundraising. Helen provides strategic advice and operational management in the areas of not for profit management, brand and profile raising and revenue generation through direct marketing initiatives, channel management and communications. She has worked in executive leadership positions with Camp Quality and Opportunity International.
 
Date & Time
29 November
12.00 - 1.00pm AEDT (Sydney time)


Pricing

Free for current Include a Charity supporters.

If you would more information on becoming an Include a Charity campaign supporter, please contact includeacharity@fia.org.au

New Registration