Date, Time & Location
Wednesday, 9 August 2017
7:00 am - 9:00 am
MacKillop Family Services
237 Cecil Street
South Melbourne , VIC, 3205

About the Event: VIC - Roundtable Breakfast: Donor Journeys 

In a competitive fundraising market against a background of increasing ethical scrutiny, what can we do to make our donor experience one that enables them to enjoy the experience of having the greatest impact on our causes.

Six topics, six chairs, six opportunities to discuss problems and opportunities and be inspired by fellow fundraisers.

  • Onboarding new donors (Paul Bailey)
  • Creating automated donor-centric journeys (Alex Cross)
  • Mid-donor relationships (TBC)
  • Using data to optimise your fundraising (Karen McComiskey)
  • Digital journeys (TBC)
  • Regular giving (John Burns)

 

Speaker
Mr Paul Bailey CFRE
Fundraising & Communication Strategy


Paul helps passionate not-for-profits raise more money for their causes, to have more impact on our planet, to save more lives and empower more people.

The challenges that face charities are not specific to any single department or communications stream. They are complex, organisation-wide issues that deserve a holistic approach to problem solving.

Independent of any agency, he has a broad perspective of all areas of an organisation's business - not only fundraising and communications - in order to help senior leadership teams adapt their approach, produce solutions for complex problems and to achieve better outcomes.

Paul has been involved as a Director with the Environment Victoria Board for nearly two years as well as being a committee member for Oaktree.

 

 
Natalie Barnett
Fundraising Manager: Cash Giving
Plan International Australia

Natalie has over 10 years’ experience working in the fundraising sector both in the UK and in Australia. She has in-depth experience of the Cash Giving marketplace and has worked across multiple organisations and sectors. 

 
Mr John Burns
Executive Manager, Marketing Team
Bush Heritage Australia

John Burns is known for implementing fundraising best practice, especially in regular giving, and for helping launch Australia’s charity-run regulator for face-to-face fundraising, of which he’s now Chair. Currently Executive Manager, Marketing and Fundraising at Bush Heritage Australia, he has developed regular giving programs for organisations including Medecin san Frontieres and Amnesty Australia, using a mix of direct mail, telemarketing and face-to-face channels. He has spoken on the topic at a number of conferences and provided strategic advice to smaller charities.
 
Mr Alex Cross
Head of Fundraising
Beyond Blue


Alex is Head of Fundraising at beyondblue. After more than ten years in the development sector, he has extensive experience in sustainable acquisition, direct marketing, regular giving, face to face and retention strategies. Prior to beyondblue Alex was the Fundraising Manager at Guide Dogs Victoria, he has also worked for Ronald McDonald House Charities and CARE Australia.

Alex is particularly passionate about developing long term sustainable fundraising programs that surprise and delight donors engaging and anchoring them to a cause. In turn delivering predictable income streams. 


 
Ms Karen McComiskey CFRE MFIA
Head Of Fundraising
Melbourne City Mission

Karen has extensive senior to executive experience in multi-channel fundraising strategy and implementation locally and internationally. As a self-confessed closet data-geek, she has in-depth fundraising knowledge and Post-Graduate Business qualifications with her experience stretching across Health, International Development and Social Justice sectors. 

 
Pricing
Member $50.00
Staff of Organisational Member $55.00
Non-Member $65.00




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