Date, Time & Location
Wednesday, 7 June 2017
5:30 pm - 7:30 pm
UWA - Love House
28 Broadway (Cnr of Cooper St)
Crawley , WA, 6009

About the Event: WA - Digital Marketing for Not for Profits

How can not-for-profit organisations use social media and digital marketing to further their cause and more importantly improve their donations.

Drawing on years of experience, one of Western Australia’s premier digital marketing guru’s will share her tips and tricks for using digital marketing in the not-for-profit world:

  • What is digital marketing
  • What works
  • What doesn’t work
  • Is social media marketing cheap
  • How to get more than just a like

 

This will be a fantastic event for anybody working in the not-profit-marketing, events or donor acquisition and retention area regardless of your level of exposure to digital marketing activities.

Speaker
Paula Cameron
OMD WA
As a marketing strategist Paula provides consultancy to new and existing businesses, as well as media and advertising agencies. Paula is passionate about developing successful strategies for her clients that will provide both a positive return on investment as well as position their brand/ business effectively with their consumers. She believes that excellent strategies are founded in good research; a solid understanding of who the target audience is, how the brand is or should be positioned, and a raft of other influencing factors. During her 17 years in marketing, she has specialised in strategy, and worked in marketing, media planning, buying and sales roles. In recent years Paula also delved into the world of becoming a small business owner – purchasing and managing a hostel in Perth. This has led her to understand the gravity of advising her clients to invest in marketing, and just how crucial it is to make communications work for them. Paula has extensive experience and knowledge in digital and social media marketing. Her experience with commercial and NFP clients has left her with a wealth of knowledge on what works, and even more importantly, what doesn’t work when it comes to digital marketing.
 
The event is proudly sponsored by
University of Western Australia 
Pricing
Member $40
Staff of Organisational Member $45
Non-Member $50




New Registration