NSW How social media, crowd funding and social enterprise funding are changing in the Australian fundraising landscape

Wednesday, 5 July 2017

7:45 am - 9:30 am

RCPA Alan Ng Education Centre

203-205 Albion Street

Surry Hills, NSW, 2010

About the Event: How social media, crowd funding and social enterprise funding are changing the Australian fundraising landscape

Our speaker Dan is the co-owner and Creative Strategy Director at Marlin Communications, Australia’s largest creative agency for charities. Marlin's clients include World Vision New Zealand, Amnesty International, Heart Foundation and WWF.

In this session Dan will illustrate how social media communication strategies, crowd-funding, and social enterprise funding, have each contributed to innovation and disruption in the Australian fundraising landscape.

Using a range of examples from Australia and overseas, Dan will provide his reflections on how disruptive techniques have been adopted by charities. This session will invite the audience to consider whether they feel like creative activities that are out of grasp of fundraising teams or whether they do offer tangible opportunities.

Dan is an advocate of blending creativity and ambition to set out to accomplish something different, and hopes to inspire you to see that it is possible to walk the talk and be a disruptive fundraiser.

Dan Geaves
Creative Strategy Director
Marlin Communications
Dan is the co-owner and Creative Strategy Director at Marlin Communications – Australias largest creative agency for charities. Marlins clients include World Vision New Zealand, Amnesty International, HeartFoundation and WWF. Dans started his career as a psychology researcher for the UK Government, before he turned his creativity to award-winning campaigns for brands like Vodafone and Virgin.

Between 2002 and 2009 Dan worked at Bluefrog (London) and Pareto Fundraising (Sydney), before becoming Director of Fundraising and Communications for digital-based charity Inspire/ReachOut.com. In 2012 he formed a business partnership to offer charities a specialist creative agency. Dan supports fundraisers to create brand appeal by taking control of the value propositions their organisations need to attract and retain supporters.