EMEA_Analytics for Marketing Professionals
 

Webtrends Analytics for Marketing Professionals

Webtrends Analytics for Marketing Professionals is designed for individuals who will use Webtrends Analytics data to understand and improve their organization’s online presence.


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Analytics for Marketing Professionals:
Foundations

Learn the fundamentals of using Webtrends Analytics to measure the success of your online presence. This class provides an understanding of Webtrends Analytics core features, terminology, and key reports. Duration: 1 day or 2 half-days.
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Analytics for Marketing Professionals:
Fundamentals II


Building on the concepts learned in Fundamentals I, this course will teach you how to use Analytics to improve acquisition, deepen visitor engagement, optimize site design to increase conversion, and create customer loyalty through retention. Duration: 1 day or 2 half-days.
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