Digital fundraising is surrounded in unnecessary mystery. Take apps,
devices, social platforms. These are terms we hear about every day but do they
actually make charities any money? For some organisations, yes. But for most,
no.
In this session with expert Margaux Smith MFIA, you’ll pick up some ideas and
tips for enhancing your next appeal with digital and video components (like
personalised videos for your top donors), as well as hearing what has worked,
and what hasn't, for others.
And even better – digital is low cost and perfect for small
organisations to use. With Margaux, you’ll quickly learn where digital can play
a role in your direct marking program by seeing and hearing real-world examples
of successful appeals that used voice,
video, SMS and email integration.
Come along and find out how to increase your offline income, online. Remember:
it’s not too late to make some changes for your tax appeal!
