HOW Design Live Chicago June 22-27
 
June 24-27, 2011

Sessions

You’ll find detailed descriptions of all 2011 HOW Design Conference sessions below. And to help you sort through the program and find the information that best applies to your situation, we’ve tagged each session with icons representing the topics they cover and the groups they most specifically target. Use the handy key below to help you pick your favorites; you’ll find a downloadable PDF of the entire HOW Conference program here.


KEY
B Business
C Creativity
Dd Design Disciplines
F Freelance
Ih In-House Staff
Mc My Career
S Software
St Student
W Web/Interactive Design

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Friday, June 24th, 2011
8:30 am - 6:30 pmStock Photography Expo [More Info]
9:00 am - 12:00 pmMorning Pre-Conference Workshops (extra fee required)
Escape the Tri-Fold Funk C IH (extra fee required) [More Info]
Trish Witkowski, Chief Folding Fanatic, foldfactory.com
Nashville, TN
9:00 am - 12:00 pmMorning Pre-Conference Workshops (extra fee required)
Effective Brainstorming for Designers C IH (extra fee required) [More Info]
David Sherwin, Principal Designer , frog design
Seattle, WA
9:00 am - 12:00 pmMorning Pre-Conference Workshops (extra fee required)
Vector Basic Training S W (extra fee required) [More Info]
Von Glitschka, Principal, Glitschka Studios
Salem, OR
9:00 am - 12:00 pmMorning Pre-Conference Workshops (extra fee required)
Pitch Perfect™: Never Be A Deer in Headlights Again B F MC ST (extra fee required) [More Info]
Dyana Valentine, Santa Monica, CA
2:00 pm - 5:00 pmAfternoon Pre-Conference Workshops (extra fee required)
Photographing People, Places and Things C (extra fee required) [More Info]
Jim Krause, Principal, Jim Krause Design
Bellingham, WA
2:00 pm - 5:00 pmAfternoon Pre-Conference Workshops (extra fee required)
Caffeine for the Creative Team: Turning Brainstorming Into Brainsqualling C IH (extra fee required) [More Info]
Stefan Mumaw, Creative Director & Provider of All Things That Rock, Reign
Kansas City, MO
Wendy Oldfield, Designer & Owner, Vekay Creative
Costa Mesa, CA
2:00 pm - 5:00 pmAfternoon Pre-Conference Workshops (extra fee required)
Hard-Core User Tips: InDesign™ S (extra fee required) [More Info]
Anne-Marie Concepcion, Owner, Seneca Design & Training
Chicago, IL
2:00 pm - 5:00 pmAfternoon Pre-Conference Workshops (extra fee required)
How to Launch a Project on Time & Under Budget B F IH (extra fee required) [More Info]
Daniel Schutzsmith, Creative Director & Co-founder, Mark & Phil
New York, NY
4:30 pm - 6:30 pmHOW Design Live Networking KickOff [More Info]
5:00 pm - 6:30 pmDinner on Your Own/HOW Design Live Networking KickOff [More Info]
5:00 pm - 6:30 pmHOW Design Live Networking KickOff [More Info]
6:30 pm - 8:00 pm1. HOW Design Live Opening Keynote: Being Available in the Moment (HOW, InHOWse, CFC, Dieline) [More Info]
Kristina Robbins, Founder, Juice
Los Angeles, CA
Jo McGinley, Co-founder, Juice
Los Angeles, CA
8:00 pm - 10:00 pmHOW Design Live Opening Reception (HOW, InHOWse, CFC, Dieline) [More Info]
 
Saturday, June 25th, 2011
8:15 am - 9:00 amDesign + Email Marketing = Supercharge Your Results [More Info]
8:00 am - 9:00 amContinental Breakfast/Resource Center Open [More Info]
9:00 am - 10:15 am2. Creating the Martha Stewart Living Digital Magazine App for the iPad B C W [More Info]
Gael Towey, Chief Creative & Editorial Director, Martha Stewart Living Omnimedia, Inc.
New York, NY
9:00 am - 10:15 am3. Galumphing, Goats on Roofs and Other Revelations to Spark Inspiration C IH MC [More Info]
Sam Harrison, Founder, Words-Ideas-Actions
Atlanta, GA
10:45 am - 12:00 pm4. The Creative Process Illustrated: How Big Ideas Are Born C MC [More Info]
Deborah Morrison, Chambers Distinguished Professor of Advertising, University of Oregon
Eugene, OR
Glenn Griffin, Author/Educator, Dallas, TX
10:45 am - 12:00 pm5. The Creative Team of the Future B MC [More Info]
Donna Farrugia, Executive Director, The Creative Group
Menlo Park, CA
10:45 am - 12:00 pm6. The NEW Web Typography: Where The Sexy Is C MC W [More Info]
Jason Cranford Teague, Managing Director of UX, Forum One
Alexandria, VA
10:45 am - 12:00 pm7. Influence in Business Through Design Thinking C MC [More Info]
Matthew Loyd, VP, Brand Experience, Method Products
San Francisco, CA
10:45 am - 12:00 pm8. Creative Stuff: The Comprehensive Bulleted List C MC [More Info]
Chris Elkerton, Creative Director, Zygoht Partners
Toronto, ON
10:45 am - 12:00 pmMake Your Designs Earn Extra Cash! [More Info]
Piankhi Williams, Designer Relations Manager, PsPrint LLC
12:00 pm - 2:00 pmResource Center Open/Lunch on Your Own [More Info]
12:15 pm - 1:30 pmThe brilliance of the 2011 NVA’s in print, by the world renowned Counterspace and HP Indigo [More Info]
Yasmin Khan, Founding Partner, Counterspace
Michael Worthington, Co-Director of the Graphic Design Program, California Institute of the Arts
12:15 pm - 1:45 pmTop Secret Adobe Technology Preview [More Info]
Dani Beaumont, Group Product Manager, Adobe
1:00 pm - 1:45 pmBecoming a Photo-Finding Phenom [More Info]
Doug Dawirs, Technical Advisor, Picture Archive Council of America
2:00 pm - 3:15 pm9. Using the Brand Value Pyramid: Developing More Meaningful Messaging & Stronger Design B DD IH [More Info]
Shannon Carter, President, Cartis Group, BrandSmartProcess
Austin, TX
2:00 pm - 3:15 pm10. Above the Fold: From Print to Web C DD MC ST W [More Info]
Brian Miller, Owner & Design Director, Brian Miller Design Group
Norwalk, CT
2:00 pm - 3:15 pm11. The Creative Side of Growing a Design Business (And Earning Good Money, Too) B F [More Info]
Peleg Top, Business Development Coach, Los Angeles, CA
2:00 pm - 3:15 pm12. Making Clients Part of the Design Process B IH MC [More Info]
David Sherwin, Principal Designer, frog design
Seattle, WA
2:00 pm - 3:15 pm13. Get Out of Your Rut! C F MC [More Info]
Cami Travis-Groves, Graphic Designer, American Public Works Associations
Kansas City, MO
2:00 pm - 3:15 pmRevive Print Campaigns With New and Innovative Digital Print Substrates [More Info]
John Danio, Vice President, Nekoosa Coated Products
3:45 pm - 5:00 pmDigital Printing Essentials: What You Need to Know to Create Top-Notch Print Projects [More Info]
Joe Marin, Senior Analyst, Digital Technologies, Printing Industries of America
3:45 pm - 5:00 pm14. The Problem with Pro-Bono B DD [More Info]
Blake Howard, Creative Director & Co-founder, Matchstic
Atlanta, GA
3:45 pm - 5:00 pm15. How the New Kids on the Block Do It C MC [More Info]
Mig Reyes, Interactive Designer, Threadless
Chicago, IL
3:45 pm - 5:00 pm16. Fee + Equity: How to Charge Less and Make More B [More Info]
Kevin McConkey, Co-Founder & Principal, Grip
3:45 pm - 5:00 pm17. Critiques: Powerful Tool or Power Trip IH [More Info]
Jaime Pescia, Senior Art Director, Goodby Silverstein & Partners
Detroit, MI
Tip Quilter, Tip Quilter & Associates, LLC
Grosse Point Farms, MI
3:45 pm - 5:00 pm18. Turning Your Creative Obsessions into Opportunities C MC [More Info]
Armin Vit, Founder, UnderConsideration
Austin, TX
5:00 pm - 6:30 pmHappy Hour in the Resource Center [More Info]
6:30 pm - 7:30 pmCreating Ideas That Matter [More Info]
Jessica Helfand, Founder, Design Observer
Dana Arnett, Principal and CEO, VSA Partners
William Drenttel, Co-Founder, Design Observer
 
Sunday, June 26th, 2011
7:30 am - 8:30 amAdobe Abracadabra With Rufus Deuchler, Senior Worldwide Design Evangelist [More Info]
Rufus Deuchler, Senior Worldwide Design Evangelist, Adobe
8:00 am - 8:45 amColor Management for Designers [More Info]
John Scott Thorburn, Senior Color Analyst, Canon USA
8:00 am - 9:00 amContinental Breakfast/Resource Center Open [More Info]
9:00 am - 10:15 am19. Who Died and Made You Boss? C [More Info]
James Victore, Principal, James Victore Inc.
New York, NY
9:00 am - 10:15 am20. Where Ideas Come from and Where They Go C [More Info]
Stephen Doyle, Founder, Doyle Partners
New York, NY
9:00 am - 10:15 amDon't Let Your Fonts Manage You [More Info]
Tobias Meyerhoff, Senior Project Manager, Monotype Imaging
10:45 am - 12:00 pm21. Power of the Package DD [More Info]
Kevin McConkey, Co-Founder & Principal, Grip
10:45 am - 12:00 pm22. See Different. Do Different. B DD MC [More Info]
Justin Ahrens, Founder & Principal, Rule 29
Geneva, IL
10:45 am - 12:00 pm23. Creative Stuff: The Comprehensive Bulleted List REPEAT C MC [More Info]
Chris Elkerton, Creative Director, Zygoht Partners
Toronto, ON
10:45 am - 12:00 pm24. Marketing Your In-House Department IH [More Info]
Glenn John Arnowitz, Director of Global Creative Solutions, Pfizer
Madison, NJ
10:45 am - 12:00 pm25. The NEW Web Typography: Where The Sexy Is REPEAT C MC W [More Info]
Jason Cranford Teague, Managing Director of UX, Forum One
Alexandria, VA
10:45 am - 12:00 pmHow to Design In Metallics for Generating Revenue with Digital Print [More Info]
Richard Ainge, Chief Technology Officer, Color-Logic Inc.
12:00 pm - 2:00 pmResource Center Open/Lunch on Your Own [More Info]
12:15 pm - 1:45 pmHow eBooks Might Save Book Design [More Info]
Chad Jennings, Founder, VP of Products, Blurb
12:15 pm - 1:45 pmPublishing to Digital Devices With InDesign CS5.5 [More Info]
Rufus Deuchler, Senior Worldwide Design Evangelist, Adobe
1:00 pm - 1:45 pmTouch Changes Everything: How I Learned to Stop Worrying and Love the Tablet [More Info]
Mike Haney, Editorial Director, Mag+
2:00 pm - 3:15 pm26. Cheap Type Tricks C DD MC [More Info]
Allan Haley, Director of Words & Letters, Monotype Imaging
Woburn, MA
2:00 pm - 3:15 pm27. Secrets to Creating Effective, Compelling and Memorable Design Portfolios MC ST [More Info]
Bryony Gomez-Palacio, Founder, UnderConsideration
Austin, TX
Armin Vit, Founder, UnderConsideration
Austin, TX
2:00 pm - 3:15 pm28. Lead Generation 101: How to Make Your Site Into a Business-Generating Machine B W [More Info]
Mark O'Brien, President, Newfangled
Carrboro, NC
2:00 pm - 3:15 pm29. Make and Sell Your Own Products B DD MC [More Info]
Heather Lins, Founder, Heather Lins Home
Madison, WI
2:00 pm - 3:15 pm30. The Un-Guide to Creativity and Brainstorming C IH [More Info]
Chris Chapman, Graphic Designer, Disney Design Group
Kississimee, FL
2:00 pm - 3:15 pmCINEMA 4D In Production: Make great looking 3D animations on a deadline [More Info]
3:45 pm - 5:00 pmTake Adobe Illustrator© To The Third Dimension With EskoArtwork© DeskPack Plugins [More Info]
Bart Meersschaert, EskoArtwork
3:45 pm - 5:00 pm31. Letter for a Living C DD MC [More Info]
Jessica Hische, Typographer & Illustrator, Brooklyn, NY
3:45 pm - 5:00 pm32. Alt-Dot-Career B DD MC ST [More Info]
jeffstaple, Founder/Owner, Staple Design, Staple Clothing and Reed Space
3:45 pm - 5:00 pm33. Developing Addictive Experiences for the iPad and Other Interactive Tablets B C DD MC W [More Info]
David Link, Founder & Creative Ddirector, The Wonderfactory
New York, NY
3:45 pm - 5:00 pm34. Design Strategy B F IH MC ST [More Info]
Rochelle Seltzer, President & Executive Creative Director, Seltzer
Brookline, MA
3:45 pm - 5:00 pm35. Sketch, Sketch, Sketch C DD [More Info]
Jake Lefebure, Founding Partner & Principal, Design Army
Washington, D.C.
Pum Lefebure, Founding Partner & Principal, Design Army
Washington, D.C.
6:00 pm - 7:30 pmPortfolio Review [More Info]
9:00 pm - 11:30 pmSunday Night Reception [More Info]
 
Monday, June 27th, 2011
8:30 am - 9:30 amContinental Breakfast/Breakfast Roundtables [More Info]
8:45 am - 9:30 amFrom Fringe to Mass Market: Once-Underground Trends that have Gone Mainstream (HOW, InHOWse) [More Info]
9:45 am - 11:00 amThe Power of Yes [More Info]
Jerry Kennelly, Founder, Tweak.com
9:45 am - 11:00 amHOW Design Conference Panel Discussions
36. All Your Creativity Questions Answered C [More Info]
Deborah Morrison, Chambers Distinguished Professor of Advertising, University of Oregon
Eugene, OR
Heather Lins, Founder, Heather Lins Home
Madison, WI
Chris Chapman, Graphic Designer, Disney Design Group
Kississimee, FL
Chris Elkerton, Creative Director, Zygoht Partners
Toronto, ON
9:45 am - 11:00 amHOW Design Conference Panel Discussions
37. How to Build a Better Business B MC [More Info]
Peleg Top, Business Development Coach, Los Angeles, CA
Shannon Carter, President, Cartis Group, BrandSmartProcess
Austin, TX
Kevin McConkey, Co-Founder & Principal, Grip
Rochelle Seltzer, President & Executive Creative Director, Seltzer
Brookline, MA
9:45 am - 11:00 amHOW Design Conference Panel Discussions
38. Making Your Way in a Digital World W [More Info]
Mark O'Brien, President, Newfangled
David Sherwin, Principal Designer, frog design
Seattle, WA
Brian D. Miller, Owner & Design Director, Brian Miller Design Group
Norwalk, CT
11:15 am - 12:30 pm39. HOW Design Live CLOSING KEYNOTE: Fascinate: How to Persuade and Captivate C [More Info]
Sally Hogshead, Author & Consultant, Jacksonville, FL