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Candace Mitchell
Co-founder and CEO
Techturized Inc.


Candace V. Mitchell is co­founder and CEO of Techturized Inc., a high-­tech hair care company based in Atlanta, GA. Their first product, Myavana, is a personalized hair care service that recommends products and services based on scientific analysis of consumer’s hair type and texture. She was recently named on the 2016 Forbes 30 Under 30 list in the category of Retail and E-­Commerce and BET’s Next In Class STEM Award Winner. She graduated from Georgia Tech in 2011 with a B.S. in Computer Science. Her technology background includes undergraduate research in IT security and human­ computer interaction. Her company has been featured nationally on ‘The Real’ daytime talk show, MSNBC’s Melissa Harris­-Perry show, ESSENCE magazine, Ebony Magazine, Black Enterprise, and Business Insider. The visionary entrepreneur is sparking innovation in the worlds of beauty and technology as one of the first entrepreneurs chosen by Sephora in the Summer 2016 Accelerate program