Session 8c - Affiliate Fraud Trends & the Policies Needed in the Industry
Time: 3:15 pm - 3:45 pm
Speaker(s):
Session Description:
The industry needs established policies for monitoring affiliate fraud or identity theft: review online traffic, survey consumers, & implement fraud detection software or affiliate scrubbing service.
Experience Level: Intermediate
Target Audience: Affiliate/Publisher, Merchant/Advertiser, Network
Niche/Vertical: Fraud
Time: 3:15 pm - 3:45 pm
Speaker(s):
Session Description:
The industry needs established policies for monitoring affiliate fraud or identity theft: review online traffic, survey consumers, & implement fraud detection software or affiliate scrubbing service.
Experience Level: Intermediate
Target Audience: Affiliate/Publisher, Merchant/Advertiser, Network
Niche/Vertical: Fraud
Location: Lyceum Complex
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