Registration is now open!
During this 2 1/2 day event attendees and sponsors can take advantage of outstanding educational and networking opportunities as well as informative industry tours. The Big Grower Executive Summit is a one-of-a-kind event for you to interact with some of the nation's largest growers and the industry's leading suppliers.
Who will attend?
Why attend?
- You'll interact with other industry leaders in frank discussions on topics affecting your businesses. Click HERE to view the agenda.
- You'll gain new insights from respected experts in different walks of business.
- You'll return home with new ideas, new perspectives and solutions to today's business challenges.
- An off-site, behind the scenes visit to Hermann Engelmann Greenhouses in Apopka, Florida.
BGES 2015 Keynote -- Insider Secrets For Selling To Gen Y
Gen Y is not the future of the market. Gen Y is
the present.With $1.3 trillion to spend this year in the U.S. alone, Gen Y will
outspend Baby Boomers in 2017. Gen Y also has the least established brand
loyalty, most pent-up purchasing demand and buys differently than any previous
generation. Simply put, Gen Y is the future of almost every company.
In this solution-packed program, Curt Steinhorst, a certified speaker for the Center for Generational Kinetics, reveals exactly how to sell to Gen Y and millennials from the perspective of an insider. He shares the latest data and proven strategies, and debunks costly myths about Gen Y as consumers. This program delivers step-by-step actions proven to drive Gen Y sales now.
Registration deadline is February 1, 2015.