Marketing + Publishing Services Conference & Expo
 

   


Identify Your Company’s Operational Needs and Find the Right Publishing Services Partners

Publishing is awash is new digital services, tools, analytics and platforms. The challenge is effectively determining which (if any) of those options address your needs.

The Publishing Services Innovation Expo pairs a curated and pre-screened selection of experienced vendors that your peers and competitors are already using with condensed educational programming to understand the landscape these new digital publishing solutions address. You’ll get useful tools for mapping to your company’s needs, ensuring you find the publishing solutions you need right now, and in the future. 



How it Works:

The day consists of three, 2 ½ hour “mini-conferences” targeted to these  functions:
Each “show” presents 75 minutes of programming and 75 minutes of “ask the experts” meetings in small groups with vendors and industry leaders. Participants rotate through “speed-dating” sessions of their choice. During the 15-minute date, the publishing service suppliers  will provide a summary of their services, answer questions, and collect contact information for future follow up. Experts will answer whatever questions attendees raise at their sessions.

Enjoy 3 Mini-Conferences

Editorial/Production: Managing Your Creative Development and Digital Assets
 

Host: Bill Kasdorf, Vice President, Content Solutions Apex CoVantage
The Editorial/Production session will cover the challenges of creating illustrated and enhanced ebooks, making content shareable across platforms and devices, managing various downloadable formats, overcoming cost challenges, and implementing and monetizing XML-first workflows. View the details and vendors
Ideal for: editors, managing editors, and production staff.

Digital Asset Distribution: Strategies, Practices & Innovations
Host: Ted Hill, President THA Consulting
 

The Digital Asset Management and Distribution session will cover the do-it-yourself option versus getting the help of a service provider. Learn how to manage sales across vendors, incorporate meta-data best practices, work with current and emerging formats, handle international territories, future-proof your processes and digital assets, and identify the potential switching costs of changing vendors. View the details and vendors
Ideal for: publishers, marketers, publishing operations, and sales staff

Rights & Royalties Management
Host: Ashley Mabbit, Assistant Director, Global Rights, John Wiley and Son
 

The Rights and Royalties session will cover how to identify and properly tag and store your rights, prepare for new and emerging rights licensing opportunities, make contracts and terms more consistent, and how to maximize the value of the collective licensing done by the publishing industry’s reproduction rights organizations. View the details and vendors
 Ideal for: managers of sub rights, sales, marketing, permissions, agents and legal staff.



Reserve Your Seat Today

You know the pain points in your operational structure. We have found the top publishing service suppliers that can provide you with cost-effective, customized digital publishing solutions. You will leave the Publishing Services Show armed with options, costs for realistic budgeting, and the knowledge that you have vetted most of the potential providers.

This event is nominally priced to allow you to bring the entire staff responsible for these operations within your publishing company. Bring a group and plan to divide, conquer and get on the road to a successful digital publishing transition.



Need More Marketing-Specific Content?

Marketing professionals can get the same valuable information and a detailed overview of an actionable strategy. Visit our Modern Book Marketing site to learn more about identifying the right partners for your company. When you register for the Marketing Conference you also have access to attend any of the Publishing Services Mini Conferences.