Monday, 16 April 2018
11:00 - 18:00Registration Open for delegates (Lobby at Hotel B)
12:30 - 14:00Lunch for Board Members (at Hotel B)
14:00 - 16:00Board meeting (at Hotel B)
16:00 - 19:00Free Evening
19:00 - 21:00Cocktail in Barcelona City Council and reception with the Rt. Hon. Mayor of Barcelona, Mrs. Ada Colau. Performance of a “colla castellera” (human towers made up of several levels of people, a cultural tradition of Catalonia)
 
Tuesday, 17 April 2018
08:00Transfer from hotels to the Fira de Barcelona Convention Centre
08:15 - 09:15Registration of delegates in the Fira de Barcelona Hall 2 (Gran Vía)
09:30 - 10:00Opening Ceremony (Fira de Barcelona Convention Centre - CC5)
10:00 - 10:30Inaugural session The markets of the future: efficient and responsible [More Info]
Speaker: Antonio Argandoňa, Emiritus Professor of Economics and Business Ethics , IESE Business School, CaixaBank Chair of Corportae Social Responsibility
10:30 - 12:00SESSION 1: SOCIALLY RESPONSIBLE MARKETS [More Info]
10:30 - 11:00Presentation: Fresh products as the basis of gastronomy [More Info]
Speaker: Ferran Adrià, considered by many to be the best chef in the world
11:00 - 11:30Round table: Markets as spaces that generate jobs and training as key strategies [More Info]
Panellist: Josep Miquel Piqué, Executive Chairman of La Salle Technova Barcelona and the International Association of Science Parks and Areas of Innovation
Pannellist: Lourdes Reig, Vice-rector of the Plytechnic University of Catalonia and former Director of the Higher School of Agriculture of Barcelona
Panellist: Isaac Albert Agut, Deputy Delegate of Commerce of Barcelona
Chair: David Martínez, Chairman of Mercasa, Mercasa
11:30 - 11:45Presentation: Retail markets as spaces for social cohesion [More Info]
Speaker: Màxim López, Manager of the Municipal Institute of Markets of Barcelona
11:45 - 12:00Presentation: The fight against food waste -Presentation of examples of successful initiatives carried out by wholesale markets from different parts of the world aimed at fighting against food waste [More Info]
Speaker: John Triantafyllis, Managing Director of the Markets Centre and the Fisheries Organisaion in Greece, Athens, Greece
12:00 - 12:15Break-networking
12:15 - 13:30SESSION 2: EFFICIENT MARKETS [More Info]
12:15 - 13:00Round table: Environmental efficiency and efficient mobility [More Info]
13:00 - 13:30Presentation: The digitalisation of markets [More Info]
Presentor: Joaquín Colino, Director of Large Companies at Orange, Orange
13:30 - 14:30Buffet Lunch
14:30 - 15:30SESSION 3: NEW CONSUMERS, NEW CHANNELS, AND NEW ALLIANCES
14:30 - 15:00Presentation of the main conclusions of the study prepared by Kantar Worldpannel ‘Keys to adapting markets to the demands of the new consumer of fresh products from Europe, USA, and Asia’. The study will identify, according to each geographical area, the opportunities and threats to the food sector with regards to the consumer’s new purchase habits, and will identify the strategies to follow in order to successfully respond to the said trends
Keys to adapting markets to the demands of the new consumer of fresh products from Europe, USA, and Asia [More Info]
15:00 - 15:30Presentation: Strategic alliances for surviving in a global world [More Info]
Speaker: Jaume Llopis, Senior Lecturer in Strategic Management, IESE Business School
16:00 - 18:00Free visit to the Alimentaria fair [More Info]
18:00 - 18:30Transfer to hotels and the rest of the evening is free
 
Wednesday, 18 April 2018
08:00Transfer from hotels to Mercabarna
09:00 - 11:00Visit to Mercabarna, the wholesale market of Barcelona (breakfast is included) [More Info]
11:00 - 11:30Transfer from Mercabarna to the Convention Centre of Fira de Barcelona - CC5
12:00 - 13:45Regional meetings
13:45 - 14:30Buffet lunch
14:30 - 16:00WUWM Members meeting (assembly and elections)
16:00 - 16:30Closing ceremony
17:00 - 18:00Optional visits: Visit to the Sants municipal market of Barcelona [More Info]
17:00 - 18:00Free visit to the Alimentaria fair [More Info]
19:30Gala dinner at the Gran Teatre del Liceu(dress code: cocktail)