Speakers |
Marcus Blease MFIA General Manager Marketing and International Programs Cerebral Palsy Alliance Marcus has worked as the General Manager of Marketing and Fundraising with Cerebral Palsy Alliance for six years. His role encompasses fundraising, brand development and client service marketing. Over the six years fundraising has grown from $14m to $27m, a testament to his belief fundraising is a science. Marcus worked in similar roles for Cancer Council, the second largest fundraising charity in Australia and at the other end of the spectrum a small HIV/AIDS charity in the preceding role. He is also the Founder of the current incarnation of the innovative social change campaign, ‘Include a Charity’ funded by 140 Australian charities to increase the number of people who leave a gift in their will. Having worked in the Australian charity sector for the last 13 years, prior to this, Marcus made a living in the corporate sector as Head of Sales and Marketing at the Financial Times in London, which wrapped up a 14 year stint in the media sector. | |
Martin Carolan EMFIA Development Manager RSPCA SA Over his career Martin has worked in the not-for-profit sector with a range of organisations raising vital funds for overseas aid, the health care sector as well as working for a palliative care hospice Service run by Buddhists. Martin now lives and works in Adelaide and is Development Manager for RSPCA South Australia. Martin has responsibility for the Direct Mail Program at RSPCA as well as Major Gifts, Trusts and Foundation and their Bequest and Care for Life Program. | |
Elizabeth Davis EMFIA FIA State Chair Elizabeth has more than 30 years’ working experience within the not for profit sector. Prior to establishing emdf Consultancy in 2006, her expertise was developed through managerial roles within the health, scientific, arts and disability sectors. Her career has provided many challenges and also the opportunity to see many dreams fulfilled enabling organisations to grow providing additional services to meet their organisation’s vision. emdf Consultancy provides expertise to a wide range of organisations within both the corporate and not-for-profit sectors providing benefits to both sectors through such relationships. Since its establishment in 2006, the work undertaken by emdf Consultancy has included capital fundraising within the health, arts, environment and conservation sectors; mentoring development staff within individual organisations, supporting the development of national campaigns substantially increasing their return on investment, sponsorship and major giving campaigns. Elizabeth has a degree in Management (Marketing). She is a Board member of CBB, Chair of the Fundraising Institute Australia (SA/NT Executive) and was elected by the SA Executive to the FIA Board in 2014. Elizabeth was awarded a Paul Harris Fellow for service to the community by the Rotary Club of Adelaide in 2009. | |
Rob Edwards Chief Executive Officer Fundraising Institute Australia In his role at FIA Rob is charged with leading organisational change to ensure that the Institute continues to meet the needs of members and provides leadership in respect to professional development and advocacy, especially in this time of a new regulatory regime being introduced. Rob recently served on the ATO’s Charities Advisory Committee. Prior to taking the role at FIA he spent 18 years as CEO of ADMA. During that period he presided over growth of the Association from a minor niche player in the marketing sector to become the largest marketing industry association of its kind in Australia. Much of his work in that period encompassed working with all levels of Government on complex and sometimes controversial public policy issues such as Privacy and Data Protection, Anti-Spam legislation, Children’s Online Privacy and On Line Behavioural Advertising. Rob’s work has been recognised internationally by being elected Chair for a four year term of the International Federation of Direct Marketing Associations and his frequent overseas speaking engagements include sessions at the United Nations Telecommunication Union in Geneva. Rob held senior management roles at O’Brien Glass, was General Manager, Marketing at Pacific Aviation, an Ansett subsidiary, was Managing Director of Key Direct Response and Vice Chairman of the ADMA Board of Directors. | |
Marcus Gerhrig MFIA Executive Manager, Strategic Marketing and Fundraising Minda Incorporated He has had a broad-ranging business career with expertise in fundraising, business development, strategic planning, marketing and brand development, and has spent more than a decade in Executive roles across the private, corporate and not-for-profit sectors. In 2007 he joined Guide Dogs SA/NT as the Group Manager, Business Development and was instrumental in driving awareness and financial sustainability for the charity, turning a poor financially performing division into one that consistently exceeds revenue targets through progressive fundraising streams. Marcus grew fundraising profitability by over 600% increasing their active donor base from under 5,000 to over 30,000 active cash and regular giving donors. Joining Minda in 2013, Marcus has reshaped the way the organisation raises funds by implementing a range of new strategies to drive revenue growth into the future. Over the past two years Marcus has implemented a range of new mass and relationship fundraising strategies which have increased Minda’s based fundraising revenue by 400% with more growth to come over the next 12 months. Marcus is currently on the State Executive of the FIA SA and has an MBA. | |
Jonathon Grapsas MFIA Director flat earth direct An entertaining, engaging and sought after presenter, bringing that rare mix of inspiration and pragmatism to the sessions he delivers. Jonathon currently works with around 20 charities in Australia. He has a vast amount of experience helping charities great and small transform their individual giving programs, with a particular focus on digital and mobile fundraising. | |
Marta Harbuzinska MFIA General Manager – Fundraising Women’s and Children’s Hospital Foundation At the WCHF, Marta initiated a strategic review of fundraising that has seen the foundation implement a new direction focusing on donor acquisition, retention and conversion and is on track to double the organisations support to the WCH in five years. Marta believes that the foundations to fundraising success are good data; exceptional donor experiences - and a great team. | |
Rebecca Hazell EMFIA CFRE Director of Development University of Newcastle Rebecca is a highly motivated fundraising professional who is passionate about philanthropy and has been involved in professional fundraising for more than 15 years. Rebecca has held senior fundraising roles at The Children’s Hospital at Westmead, the University of Western Sydney and Queensland University of Technology. She has been involved in strategy development and implementation for many aspects of fundraising including trust and foundation relationships, bequest programs, capital campaigns, corporate partnerships, events and community fundraising. Rebecca has significant experience in major gift programs and has worked with many volunteer leaders including boards and committee members.
In 2010, Rebecca established a fundraising consultancy called Giving Capacity and shared her experience and knowledge with a broad range of non-profit and education-based organisations and then in 2013, joined the University of Newcastle and is currently Director of Development, Alumni and External Relations. | |
Clare MacAdam FFIA CFRE Partnerships, Marketing & Fundraising Manager Junction Australia Clare has been an active member of FIA for more than 15 years (Skills presenter; MDU Faculty Member and Chair; State Executive Member and President; National Vice President; Fellows Committee member; Mentor; CFRE Study Group Coordinator). She is passionate about Relationship Fundraising and believes that genuine shared values are fundamental to success. Clare has served on several not for profit boards and has an ongoing commitment to volunteering, alongside her professional responsibilities. | |
Martin Paul MFIA Director More Strategic | |
Julie Roberts Senior Consultant More Strategic Her last role at Cancer Council NSW as Community Fundraising and Innovation Manager saw her change the face of Community Fundraising, as we know it. After much research, changing the brand identity and producing a multitude of online assets this lead to the creation of Do Your Thing, (now known as Do It For Cancer). This saw the income growth by 175% ($1.2 million to $3.3 million) and has set a new sturdy income stream for the organisation. Julie is also a founder member of the Australian Events Managers Forum and continually strives to better the Events not-for-profit market place. Today she is a Senior Consultant at More Strategic assisting many charities reach their full fundraising potential. | |
Andrew Sabatino MFIA Executive Manager, Business Development Guide Dogs SA Andrew is also responsible for the marketing strategy behind Guide Dogs being voted as Australia’s Most Trusted Charity two years running. Balancing the broader brand marketing of Guide Dogs with the specific services marketing approach to consumers, Andrew has delivered a detailed Marketing and Communications plan through many channels to many target markets. Currently on the State Executive of FIA SA and Board Member of The Fresh Foundation, Andrew has previously worked with charities such as The Cancer Council NSW, Multiple Sclerosis Society UK, RSPCA UK, Bernardo's UK and the NSPCC UK. | |
Sam Tolley MFIA Chief Executive Officer Women's & Children's Hospital Foundation Born and educated in Adelaide, Sam is married with two children and lives on a hobby farm in the Adelaide hills. His primary interests are family, farm and sailing. Sam’s commitment to the Women’s & Children’s Hospital Foundation is to see it leading the community that supports what is the state’s only specialist children’s hospital so that it fully meets the needs of its patients, families and staff. | |