CFC Workshop: Determine Your Positioning and Find Your Target Market - Extra Fee Required Speaker Description You know it’s important to choose a target market—but how exactly do you do it? And how do you choose a focus without alienating prospects who don’t fit into that focus? It’s not impossible. In this hands-on, half-day workshop for both freelancers and small firm owners, Ilise Benun will teach you how to position your services to attract the right clients. In 3 hours, you will see examples of clearly positioned creative professionals and:
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