From Firefighter to Strategic Partner (InHOWse)

Speaker
, Creative Director


Description
Too many in-house teams are used as firefighters while outside agencies are seen as the true creative partners. In this session, Jim Woods will show you how to gain control of the creative projects in your company and teach you how you can demonstrate your value. You’ll learn:

•    how to show your department’s value and level of talent
•    how to use internal and external resources to strengthen your team
•    how to stay relevant to your company’s business needs