Creative Freelancer Conference Agenda

Maybe you’re a freelance veteran yourself. Or you’re a newbie. Or maybe you’re still just in the planning stages.

Whatever your situation, you’ll find the processes, advice and inspiration to start and grow a successful freelance business at CFC. Keep reading for full session descriptions.

And don’t forget about Bonus Events like Workshops and the InSource Roundtable and Lunch. (Extra Fee Required)

 

 
Saturday, June 22nd
8:00 am - 8:30 am1. Official Welcome to CFC - CFC
Ilise Benun, Founder, Marketing Mentor
8:30 am - 9:00 am2. Hey, We’ve Been Here Before - CFC
Luke Mysse
9:00 am - 10:00 am3. Integrating Your Values and Your Positioning - CFC
Sarah Durham, Principal, Big Duck
10:15 am - 11:00 am4. What to Expect When You’re Freelancing - CFC
Bryn Mooth, Indepentent Journalist & Copywriter, writes4food.com		5. From the Trenches Panel: How to Grow Into a Small Business (With or Without Employees) - CFC - Moderated by Ilise Benun
Jonathan Cleveland, Founder, Cleveland Design
Jenn David Connolly, Founder and Creative Director, Jenn David Design
Stacey King Gordon, President and Founder, Suite Seven
Kirk Roberts, Owner, Kirk Roberts Design
11:00 am - 11:45 am6. How to Stuff 10 Pounds of You-Know What Into a 5-Day Week (Week After Week) - CFC
Jim Krause, Designer and Author, Jim Krause Design		7. Cut the Crap and Start Networking - CFC
Dana Manciagli, Networking and Career Expert, and Speaker/Author of “Cut the Crap, Get a Job!”
11:45 am - 1:30 pmLunch On Your Own - CFC
1:30 pm - 2:30 pm8. Pitch Perfect™: Never Be A Deer in Headlights Again! - CFC
Dyana Valentine
2:45 pm - 3:30 pm9. Saving Your Sanity Through Better Client Relations: How to Stop Apologizing, Say No Tactfully and Know When to Shut Up and Listen - CFC
Alisa Bonsignore, Clarifying Complex Ideas		10. Promote and Present: How to Speak Persuasively to Current and Future Clients, In Person and Virtually - CFC
Jezra Kaye, President, Speak Up For Success
3:30 pm - 4:30 pm11. From the Trenches Freelance Panel: The Skinny on Working with Corporate Clients - CFC - Moderated by Ilise Benun
Alisa Bonsignore, Clarifying Complex Ideas
Jonathan Cleveland, Founder, Cleveland Design
Stacey King Gordon, President and Founder, Suite Seven
Dana Manciagli, Networking and Career Expert, and Speaker/Author of “Cut the Crap, Get a Job!”
4:30 pm - 5:00 pm12. Day 1 Takeaways - CFC
Ilise Benun, Founder, Marketing Mentor
5:00 pm - 6:30 pmHappy Hour + Matchmaking for Freelancers & InHOWse - CFC, IHMC

Sunday, June 23rd
8:00 am - 8:50 amBreakfast Roundtables - CFC
8:30 am - 6:30 pmStock Photography Expo
9:00 am - 10:00 am13. The Dark Art of Pricing - CFC
Jessica Hische, Letterer, Illustrator
10:15 am - 11:00 am14. Making People Love You Madly: Selling Yourself in the Postmodern Marketplace - CFC
Colleen Wainwright, communicatrix.com		15. The Conversion-Focused Website - CFC
Mark O'Brien, CEO, Newfangled
11:05 am - 12:05 pm16. Creatively Legitimate Expenses: Don’t Cheat Yourself - CFC
June Walker, Tax Advisor & Accountant
12:05 pm - 1:30 pmLunch On Your Own - CFC
12:15 pm - 1:45 pmInSource Roundtable & Lunch (Extra Fee Required)
Andy Brenits, President , InSource
1:30 pm - 2:30 pm17. CFC Lab: Freelancers Speak on Their Best Business Practices - CFC - Moderated by Jezra Kaye
Jenn David Connolly, Founder and Creative Director, Jenn David Design
Jen Lombardi, Head Honcho and Creative Genius, Kiwi Creative
Erin Pheil, Owner, TimeForCake Web Strategy
Jason Early, Founder & Designer, gruntmonkey
2:30 pm - 3:30 pm18. 30 in 60 - CFC
Dyana Valentine
Jim Krause, Designer and Author, Jim Krause Design
3:45 pm - 4:15 pm19. Day 2 Takeaways - CFC
Ilise Benun, Founder, Marketing Mentor
4:15 pm - 4:45 pm20. Where We Going? - CFC
Luke Mysse
4:30 pm - 6:30 pmHOW Design Live Networking Kickoff - HDC, IHMC, CFC, DPDC
6:30 pm - 8:30 pmHOW Design Live Opening Keynote - 1. How to Steal Like an Artist - HDC, IHMC, CFC, DPDC
Austin Kleon, Best-Selling Author
8:00 pm - 10:00 pmHOW Design Live Opening Reception / Exhibit Hall Opening - HDC, IHMC, CFC, DPDC

Monday, June 24th
8:00 am - 8:50 amBreakfast Roundtables / HDL Exhibit Hall Open - CFC
9:00 am - 12:00 pmCFC Workshop: Determine Your Positioning and Find Your Target Market - Extra Fee Required
Ilise Benun, Founder, Marketing Mentor
12:00 pm - 1:00 pmLunch on Your Own -CFC
12:00 pm - 4:00 pmPeer-to-Peer Mentoring - CFC
Grover Sanschagrin, Co-Founder, PhotoShelter
12:00 pm - 6:30 pmExhibit Hall is open 12:00 pm - 6:30 pm this afternoon
1:00 pm - 4:00 pmCFC Workshop: You Don’t Know What You know: Developing Your Content Strategy - Extra Fee Required
Mark O'Brien, CEO, Newfangled
6:30 pm - 7:30 pmReinventing Your Ideas: How the Little Things Yield Big Results - HDC, DPDC, IHMC, CFC
Johnny Earle aka Johnny Cupcakes, Founder, Johnny Cupcakes